Kirkus Star
THE KIRKUS STAR
Awarded to Books of Exceptional Merit

BROWSE BOOK REVIEWS




Business & Economics Book Reviews Available Now (page 7)


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Cover art for UNCONSCIOUS BRANDING
NONFICTION
Released: Nov. 13, 2012

"A provocative approach that should give pause to consumers as well as marketers."
The executive vice president of ad agency Deutsch LA argues that successful advertising depends on recognizing "the subtleties of nonverbal communication, body language, and unconscious micro-expressions of emotions." Read full book review >
Cover art for DOING CAPITALISM IN THE INNOVATION ECONOMY
NONFICTION
Released: Nov. 13, 2012

"A well-written, occasionally humorous book most appropriate for specialists but useful for general readers as well."
A rewarding memoir about the learning, training and life experience required to achieve mastery in the venture economy. Read full book review >
Cover art for BITTER BREW
NONFICTION
Released: Nov. 6, 2012

"An engrossing behind-the-scenes look at one of America's most successful and familiar brands."
Knoedelseder (I'm Dying Up Here: Heartbreak and High Times in Stand-up Comedy's Golden Era, 2009, etc.) peels away the ubiquitous Budweiser label to reveal an American family dynasty drunk on wealth, power and privilege. Read full book review >
Cover art for BUDDY
NONFICTION
Released: Nov. 6, 2012

"An unexpectedly melancholy meditation on marriage, mortality and the merits of living in suburbia."
The story of a newspaper columnist who got a second shot at love and happiness in the suburbs--only a crazed rooster named Buddy stood in his way. Read full book review >
Cover art for WHEEL OF FORTUNE
NONFICTION
Released: Nov. 6, 2012

"A useful, readable primer in a specialized but strategically important corner of geopolitics."
Peak oil's not just a capitalist conspiracy, and Vladimir Putin is vexed and peeved. Read full book review >
Cover art for PRAY THE GAY AWAY
NONFICTION
Released: Nov. 1, 2012

"Engaging subject matter and sympathetic protagonists do not entirely compensate for Barton's ponderous prose, but the book is still worthwhile reading for anyone interested in what it means to be gay in an overtly hostile environment."
Barton (Sociology and Women's Studies/Morehead State Univ.; Stripped: Inside the Lives of Exotic Dancers, 2006) examines the experiences of gay people living in the Bible Belt. Read full book review >
Cover art for NOSTRADAMUS
NONFICTION
Released: Oct. 30, 2012

"Gerson deftly explains the lure of Nostradamus, but no one can possibly translate his verses. Just like poetry, only the author knows what he meant."
Cultural historian Gerson (History/New York Univ.; The Pride of Place: Local Memories and Political Culture in Modern France, 2003, etc.) shares his vast knowledge of and fascination with the legendary seer. Read full book review >
Cover art for FRIENDKEEPING
NONFICTION
Released: Oct. 25, 2012

"Somewhat glib but highly entertaining."
Zealous, funny and rambling accounts of a New York writer's many friendships. Read full book review >
Cover art for WHY I LEFT GOLDMAN SACHS
NONFICTION
Released: Oct. 22, 2012

"The author's personal account of the many facets of daily life at Goldman Sachs gives his memoir the power of persuasion and conviction."
The controversial former head of Goldman Sachs' United States equity derivatives business for Goldman Sachs in Europe, the Middle East and Africa chronicles his work for, and departure from, the Wall Street financial giant. Read full book review >
Cover art for DEFENDING YOUR BRAND
NONFICTION
Released: Oct. 16, 2012

"An eye-opening book, sometimes shocking in its straightforwardness."
A handbook on the application of defensive strategies to business operations. Read full book review >
Cover art for THE BIG FLATLINE
NONFICTION
Released: Oct. 16, 2012

"Clearly written and smartly argued, although short on nuance."
Contradicting conventional wisdom about the worldwide recession now in its fourth year, a Canadian economist predicts a gloomy future for consumers who worship growth. Read full book review >
Cover art for SAVING EACH OTHER
NONFICTION
Released: Oct. 16, 2012

"A compassionate mother-daughter memoir written with inspiration, empathy and hope. "
The story of a mysterious medical ailment that blindsided a tightly knit family. Read full book review >