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THE ORDERLY CONVERSATION

BUSINESS PRESENTATIONS REDEFINED

A skillfully written, professionally designed guide that offers tips and strategies that should resonate with anyone in a...

Two communication trainers attempt to redefine the concept of business presentations.

Given the way business is changing in an age of digital communications and social media, it was probably inevitable that someone would take a fresh look at live, in-person presentations. According to Ludwig and Owen-Boger, who professionally offer training in presentation skills, “much of what you have been taught about presenting has to be replaced.” The authors believe that people shouldn’t give speeches, but have conversations—“an exchange between a presenter and an audience.” They employ a nonthreatening method, and cleverly format the book to effectively immerse readers in their training techniques. Readers follow eight people, each with his or her own needs and objectives, as they go through a presentation training workshop. The authors describe the background of each participant (such as Terry, a new IT director who’s “[n]ervous with executive leadership,” or Luis, an entrepreneur who wants to “[p]roject a professional image”) and show how each learns new skills to alleviate his or her concerns. Along the way, readers are sure to identify with one or more of the participants, and relate to some of the challenges they face in their organizations. In addition to the book’s nice balance of explanation and demonstration, it has other novel features that make it stand out. For example, the authors use two different typefaces to identify themselves when they “speak,” and precede each chapter with key bullet points (much like presentation slides). The book uses graphics such as handwritten name cards, Post-it notes and flip charts to enhance the realism of the workshop environment, as well as helpful sidebars that address specific questions (such as, “How long should I pause?” and “How can I eliminate ‘ums’?”). The overall effect is both practical and involving.

A skillfully written, professionally designed guide that offers tips and strategies that should resonate with anyone in a business setting.

Pub Date: July 15, 2014

ISBN: 978-0983870326

Page Count: 234

Publisher: Granville Circle Press

Review Posted Online: Sept. 2, 2014

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THE CULTURE MAP

BREAKING THROUGH THE INVISIBLE BOUNDARIES OF GLOBAL BUSINESS

These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.

A helpful guide to working effectively with people from other cultures.

“The sad truth is that the vast majority of managers who conduct business internationally have little understanding about how culture is impacting their work,” writes Meyer, a professor at INSEAD, an international business school. Yet they face a wider array of work styles than ever before in dealing with clients, suppliers and colleagues from around the world. When is it best to speak or stay quiet? What is the role of the leader in the room? When working with foreign business people, failing to take cultural differences into account can lead to frustration, misunderstanding or worse. Based on research and her experiences teaching cross-cultural behaviors to executive students, the author examines a handful of key areas. Among others, they include communicating (Anglo-Saxons are explicit; Asians communicate implicitly, requiring listeners to read between the lines), developing a sense of trust (Brazilians do it over long lunches), and decision-making (Germans rely on consensus, Americans on one decider). In each area, the author provides a “culture map scale” that positions behaviors in more than 20 countries along a continuum, allowing readers to anticipate the preferences of individuals from a particular country: Do they like direct or indirect negative feedback? Are they rigid or flexible regarding deadlines? Do they favor verbal or written commitments? And so on. Meyer discusses managers who have faced perplexing situations, such as knowledgeable team members who fail to speak up in meetings or Indians who offer a puzzling half-shake, half-nod of the head. Cultural differences—not personality quirks—are the motivating factors behind many behavioral styles. Depending on our cultures, we understand the world in a particular way, find certain arguments persuasive or lacking merit, and consider some ways of making decisions or measuring time natural and others quite strange.

These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.

Pub Date: May 27, 2014

ISBN: 978-1-61039-250-1

Page Count: 288

Publisher: PublicAffairs

Review Posted Online: April 15, 2014

Kirkus Reviews Issue: May 1, 2014

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GOOD ECONOMICS FOR HARD TIMES

Occasionally wonky but overall a good case for how the dismal science can make the world less—well, dismal.

“Quality of life means more than just consumption”: Two MIT economists urge that a smarter, more politically aware economics be brought to bear on social issues.

It’s no secret, write Banerjee and Duflo (co-authors: Poor Economics: A Radical Rethinking of the Way To Fight Global Poverty, 2011), that “we seem to have fallen on hard times.” Immigration, trade, inequality, and taxation problems present themselves daily, and they seem to be intractable. Economics can be put to use in figuring out these big-issue questions. Data can be adduced, for example, to answer the question of whether immigration tends to suppress wages. The answer: “There is no evidence low-skilled migration to rich countries drives wage and employment down for the natives.” In fact, it opens up opportunities for those natives by freeing them to look for better work. The problem becomes thornier when it comes to the matter of free trade; as the authors observe, “left-behind people live in left-behind places,” which explains why regional poverty descended on Appalachia when so many manufacturing jobs left for China in the age of globalism, leaving behind not just left-behind people but also people ripe for exploitation by nationalist politicians. The authors add, interestingly, that the same thing occurred in parts of Germany, Spain, and Norway that fell victim to the “China shock.” In what they call a “slightly technical aside,” they build a case for addressing trade issues not with trade wars but with consumption taxes: “It makes no sense to ask agricultural workers to lose their jobs just so steelworkers can keep theirs, which is what tariffs accomplish.” Policymakers might want to consider such counsel, especially when it is coupled with the observation that free trade benefits workers in poor countries but punishes workers in rich ones.

Occasionally wonky but overall a good case for how the dismal science can make the world less—well, dismal.

Pub Date: Nov. 12, 2019

ISBN: 978-1-61039-950-0

Page Count: 432

Publisher: PublicAffairs

Review Posted Online: Aug. 28, 2019

Kirkus Reviews Issue: Sept. 15, 2019

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