by Mark Naggar ‧ RELEASE DATE: N/A
A comprehensive, clearly written handbook for bringing a business idea or product to light.
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Naggar’s debut suggests practical tactics for inventors and entrepreneurs to put their ideas to work.
In this uncertain economy and job market, people must fend for themselves. More and more, that means creating new ways to secure an income. Naggar, an aspiring entrepreneur, aims to provide a starting place for would-be business owners and to help them overcome obstacles. With his goal to inform, inspire and encourage, the author begins each chapter with motivational quotes from famous entrepreneurs—Steve Jobs, Oprah Winfrey, Walt Disney, Henry Ford—before launching into topic-appropriate, insightful information. The book comprises three sections: The Craft, The Community and Making an Impact. The author further refines his concept into the Six P’s of Innovation: Problems, People, Persistence, Process, Principles and Proposition. The Six P’s help determine one’s ability to persevere and bring a business or concept to fruition. At the end of each chapter are a summary, strategies for brainstorming and organizing thoughts on the theme, and a blank space to jot down notes and ideas. Naggar lucidly explains the need for innovation. He provides valuable resources and information to help get creative ideas to the marketplace, such as different types of funding. The author also offers good examples and helpful links to references, products and small business start-ups, including TerraCycle, which was launched by Tom Szaky, a Hungarian political refugee and Princeton University graduate. (TerraCycle turns garbage into useful consumer products, taking the burden off landfills.) Overall, Naggar’s resourceful insights, personal trials and tribulations, and fastidious research can motivate and inform American entrepreneurs.
A comprehensive, clearly written handbook for bringing a business idea or product to light.Pub Date: N/A
ISBN: 978-0988745902
Page Count: 280
Publisher: Fly By Books
Review Posted Online: Sept. 7, 2013
Review Program: Kirkus Indie
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by William Strunk & E.B. White ‧ RELEASE DATE: May 15, 1972
Stricter than, say, Bergen Evans or W3 ("disinterested" means impartial — period), Strunk is in the last analysis...
Privately published by Strunk of Cornell in 1918 and revised by his student E. B. White in 1959, that "little book" is back again with more White updatings.
Stricter than, say, Bergen Evans or W3 ("disinterested" means impartial — period), Strunk is in the last analysis (whoops — "A bankrupt expression") a unique guide (which means "without like or equal").Pub Date: May 15, 1972
ISBN: 0205632645
Page Count: 105
Publisher: Macmillan
Review Posted Online: Oct. 28, 2011
Kirkus Reviews Issue: May 1, 1972
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by E.T.A. Hoffmann ‧ RELEASE DATE: Oct. 28, 1996
This is not the Nutcracker sweet, as passed on by Tchaikovsky and Marius Petipa. No, this is the original Hoffmann tale of 1816, in which the froth of Christmas revelry occasionally parts to let the dark underside of childhood fantasies and fears peek through. The boundaries between dream and reality fade, just as Godfather Drosselmeier, the Nutcracker's creator, is seen as alternately sinister and jolly. And Italian artist Roberto Innocenti gives an errily realistic air to Marie's dreams, in richly detailed illustrations touched by a mysterious light. A beautiful version of this classic tale, which will captivate adults and children alike. (Nutcracker; $35.00; Oct. 28, 1996; 136 pp.; 0-15-100227-4)
Pub Date: Oct. 28, 1996
ISBN: 0-15-100227-4
Page Count: 136
Publisher: Harcourt
Review Posted Online: May 19, 2010
Kirkus Reviews Issue: Aug. 15, 1996
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