This is one of those unpredictable items -- something more than a card, which may roll up substantial sales by word of mouth publicity. Frankly, it strikes me as a text which will appeal more to other mothers, than to other mothers' sons. Definitely religious in tone, bolstering a conviction of faith and God, a challenge not to fear fear. Publishers suggest group sales. Better read it for yourself before following this idea. I think it is a very personal sort of thing, too intimate for mass distribution. Sold in protecting envelope for mailing.