A low-key companion to the TV series of the same name, The Entrepreneurs is an entry-level introduction to a group of...

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THE ENTREPRENEURS: An American Adventure

A low-key companion to the TV series of the same name, The Entrepreneurs is an entry-level introduction to a group of well-and-lesser known business people whose accomplishments qualify them as true American go-getters. In a format approaching microbiograpby, the authors have captured the spirit and excitement of some of the most outstanding figures in business history. The accomplishments of Edison, Morgan and Darrow, to name a few, are vividly, though briefly, highlighted and placed in historical perspective. No period of the American experience has been omitted, so we are treated to a comparatively complete compilation of notable luminaries. As such, The Entrepreneurs is geared more towards inspirational introduction than scholarly reading. On several occasions, however, the authors dangerously simplify some complicated business concepts and techniques, as in the section on J.P. Morgan and his global banking expertise. The Entrepreneurs could serve quite nicely as a supplementary history text for secondary school readers, but is probably best suited as occasional reading by those with particular interest in business and entrepreneurial history. What The Entrepreneurs lacks in style and polish, it makes up for in interesting and readable content.

Pub Date: Oct. 10, 1986

ISBN: N/A

Page Count: -

Publisher: Houghton Mifflin

Review Posted Online: N/A

Kirkus Reviews Issue: Sept. 15, 1986