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HOT STUFF by Alice Echols

HOT STUFF

Disco and the Remaking of American Culture

by Alice Echols

Pub Date: March 29th, 2010
ISBN: 978-0-393-06675-3
Publisher: Norton

Through the lens of the music and its ethos, a former DJ examines what made the folly of the disco years so indelible.

Echols (American Studies and History/Rutgers Univ.; Shaky Ground: The Sixties and Its Aftershocks, 2002, etc.) opens with the memory of one of the early zeniths of her music-programming career in the mid-1970s. She worked at the Rubaiyat discotheque in Ann Arbor, Mich., where the disco movement slowly began to influence her clientele, including “Madonna Ciccone, who is said to have danced there before dropping out of U of M and heading off to New York.” Yet, the author notes, the epoch had its detractors; many dismissed the trend as a “lamentable and regrettable period in American history.” That general consensus failed to thwart Barry White, whose “Love’s Theme” went on to become the first disco track to crack the top spot on the Billboard pop charts. Distinguished with hints of traditional funk and soul, the “insistent and whomping” beat of the R&B and Motown sound became the “incubator of disco.” From a cultural standpoint, however, Echols points out that conversely, this particular harmonious amalgam “seemed a crazy reversal of all that the black freedom movement had fought for.” The author attributes much of disco’s success to the homosexual community’s collective embrace, spurred by gay DJs like Tom Moulton (originator of the “remix”), who not only held prominent posts in nightclubs, but also within the music promotional industry. From disco’s earliest incarnations, homosexual men celebrated the “gay glitterball culture” at respected New York nightclubs. But as their popularity increased, so did a propensity toward racial and gender exclusivity. The mid-’70s became all about “the music, mix, drugs, lights, sound systems, and an unmistakable uniformity of dress.” A resurgence in male “macho” masculinity followed, though female (and male) “divas” like Donna Summer, Patti LaBelle and Sylvester dominated the charts. Echols concludes with contemporary commentary on disco’s predictable resurgence since “pop music is full of unlikely turnabouts.”

A well-researched, culturally sensitive time capsule.