WILDFLOWER

An award-winning Black designer, entrepreneur, and activist reflects on her past accomplishments and future ambitions.

James has found success in a variety of ways: designer of Alexandria Ocasio-Cortez’s iconic “Tax the Rich” dress for the 2021 Met Gala; founder of the Fifteen Percent Pledge, an organization that calls on corporations to donate 15% of their “shelf space” to Black-owned businesses; and winner of the Council of Fashion Designers of America/Vogue Fashion Fund Award for her company, Brother Vellies. In her debut memoir, the author chronicles her happy childhood growing up with her Ghanaian father and ethnically ambiguous mother, who was “adopted as an infant and never knew anything about her biological parents.” During her early years, James thrived under her grandmother’s loving care, but then her mother married a physically abusive man who also sexually assaulted James. “I did not tell my mother what he had done to me at that time because I already knew that she was battling for her life,” writes the author. While both women eventually escaped the abuse, the marriage significantly damaged James’ relationship with her mother. At the same time, it “allowed me to believe that I could forge my own path.” Traveling to Africa, she learned how to make shoes at workshops in places like Namibia, South Africa, and Kenya and how to combine her creativity and fashion sense to found her company. Ultimately, the author’s world travels and keen sense of justice led her to not only business success, but also social justice activism, which has informed her production models and her philanthropic involvement with Black Lives Matter and other movements. Throughout the text, James is vulnerable and frank, cultivating a narrative voice that is both intimate and captivating; on the line level, her language is impressively lyrical.

A well-written, profoundly empathetic memoir from an entrepreneur with a very bright future.