A business consultant and entrepreneur shares his advice on how to live a purposeful life, both personally and professionally.
In clear, jargon-free language, Franc writes about how people can discover their purposes in life. Once you discover your purpose, he writes, you can focus on the various roles you need to take on in order to fulfill it. In his own life, these roles ranged from Christian, husband and father to entrepreneur, partner and friend. He wisely notes that sometimes one’s roles can conflict; then, he says, it’s necessary to remember one’s overall purpose, as it provides a foundation for decision-making. Although the book doesn’t break a lot of new ground, readers who are familiar with self-assessment will benefit from being reminded of the basics; Franc, who uses many sports analogies, writes that even professional baseball players will visit the slower batting cages “to work on the fundamentals.” The book might have benefited from a stronger edit to catch punctuation and spelling errors; it refers to former General Electric CEO Jack Welch, for example, as “Jack Welsh.” Franc’s habit of referring to sayings also grows tiresome (“As the saying goes, ‘where your treasure is, there your heart will be,’ ”; “As the saying goes, time waits for no man”). Although the book is clearly focused on how to achieve success, Franc is quick to reveal some of his own failures, yet he doesn’t dwell on them—and he doesn’t think readers should focus on theirs. Each chapter ends with a reminder of key points, and there are useful charts for readers eager to start tracking their own short-term and long-term goals. Overall, Franc’s upbeat tone makes the book a pleasure to read, and it’s hard to think of anyone who couldn’t benefit from its advice.
Practical, optimistic tips for focusing on goals in business and in life.