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LITTLE DAYMOND LEARNS TO EARN by Daymond John

LITTLE DAYMOND LEARNS TO EARN

by Daymond John ; illustrated by Nicole Miles

Pub Date: March 21st, 2023
ISBN: 978-0-593-56727-2
Publisher: Random House

How to raise money for a coveted poster: put your friends to work!

John, founder of the FUBU fashion line and a Shark Tank venture capitalist, offers a self-referential blueprint for financial success. Having only half of the $10 he needs for a Minka J poster, Daymond forks over $1 to buy a plain T-shirt, paints a picture of the pop star on it, sells it for $5, and uses all of his cash to buy nine more shirts. Then he recruits three friends to decorate them with his design and help sell them for an unspecified amount (from a conveniently free and empty street-fair booth) until they’re gone. The enterprising entrepreneur reimburses himself for the shirts and splits the remaining proceeds, which leaves him with enough for that poster as well as a “brand-new business book,” while his friends express other fiscal strategies: saving their share, spending it all on new art supplies, or donating part and buying a (math) book with the rest. (In a closing summation, the author also suggests investing in stocks, bonds, or cryptocurrency.) Though Miles cranks up the visual energy in her sparsely detailed illustrations by incorporating bright colors and lots of greenbacks, the actual advice feels a bit vague. Daymond is Black; most of the cast are people of color. (This book was reviewed digitally.)

It’s hard to argue with success, but guides that actually do the math will be more useful to budding capitalists.

(Picture book. 7-9)