THE WORLD OF ""MR. SHERATON by Ernest Henderson


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The autobiography of the president of the Sheraton Hotel System is primarily devoted to the operation of this chain; it also contains his comments on American economy, his philosophy and belief, and gives something of his family life. But the story of the Sheraton ""empire"" is the main line -- how he and his partners went from foreign exchange to importing, to other interests and finally real estate and hotels, and how they added to, ""traded"" and bought, their original holdings, until today there are some 50 or more bearing the name. The battles over the changing of old names (the Copley Plaza created a furore), the centralizing of the purchasing in a wholesale company, the facts of food and beverages, of the conversion of established hotels to modern decoration and facilities, the work of the managers, the training of the staffs, the maintenance of price controls, the close attention to expenditures in relation to revenue -- all these areas have many stories and incidents to color the 22 years of this commercial enterprise. A success story, with a personal accent, this should find a definite market in schools of hotel management, in business circles, and among those for whom the Sheraton hotels have a special interest.

Pub Date: March 21st, 1960
Publisher: McKay