PASSIVE INCOME FREEDOM

An entrepreneur shares ideas for generating passive income in this business manual.

Gabrielle (Influencer Fast Track, 2018, etc.) is no stranger to passive income. As author of the self-published SassyZenGirl series of guides and other titles, she has achieved Amazon bestseller status numerous times and claims to generate a six-figure passive income from her endeavors. In this chatty, informative book, Gabrielle willingly opens her bag of tricks, presenting 23 “passive income blueprints” for both novice and seasoned entrepreneurs. The volume starts with some smart tips that include a caution against false get-rich-quick expectations and advice on how to build an income-producing asset (“Creation-Systems-Automation”). Then the author launches into overviews, or blueprints, of ideas to produce a stream of passive income, most of which focus on online creation and marketing of one kind or another. Several of the concepts are cleverly designed to leverage and build on top of what others have done; for example, “AirBnB Arbitrage” involves renting properties owned by landlords that can then be offered through AirBnB at higher nightly or weekly rates. Other ideas take advantage of certain online characteristics, such as employing search engine optimization locally to achieve a high-ranking video or website on search engines and then renting that spot to another business. More than one concept seems to be essentially designed to make money via repurposing or remarketing the work of others. As a result, more conservative marketers may wonder whether some of these notions are too risky, and opportunists will likely view them as shrewd, if not ingenious. Regardless, each tantalizing idea is described in an engaging, conversational style, with just enough breathless detail to tease readers into wanting to know more. The guide itself is the very model of passive income, incorporating many references to other resources available from the author, including a slew of her books. Gabrielle is marvelously adept at mining the depths of passive income, and she writes with vitality and verve. The real magic, though, will be in each reader’s ability to select and execute the most appropriate concepts.

Audacious ideas aplenty in this breezy financial guide.