SPLAT!

Ever wonder what happens to the previous page after you’ve turned to the next?

Each double-page spread displays two unrelated images. The first left-hand page shows an undefined, solid green shape—maybe a cartoony treetop with some curlicues—on a flat pink background. On the right-hand page, a solid yellow background features googly eyes and a smile. “What happens when you turn the page?” queries the text. Do so, and—“SPLAT!”—on the next spread’s left-hand side, the googly eyes have been pressed onto the obscure green shape, which is now a character’s face. Across from the green character sits a yellow pie; readers know that when they turn the page, that pie will slam into the green character. The pattern continues: confetti onto the be-pied face, glasses on top of that, then a sandwich, then ladybugs. Small yellow birds who enjoy “insect sandwiches” transfer delicately, without being squashed at all, despite the text’s bold assertion to the contrary: “SQUASH!” Everything lands on top of everything else until a spinning electrical fan somehow neatens the scene—before one last splat. Burgerman’s bright colors are matte and flat; bold black outlines make the pages pop. The concept is the draw, and while it may not beg repeated readings, it’s good for a laugh.

A gimmick, though a playful one.