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FROM HEAD SHOPS TO WHOLE FOODS

THE RISE AND FALL OF ACTIVIST ENTREPRENEURS

Scholarly in tone and approach but accessible and of interest to students of business history as well as to budding...

Survey history of the alt-commerce movement that connects some major players in the modern retail space with the counterculture of the 1960s.

Rejecting capitalism and the quest for money back in the day, many an activist nonetheless went into business. Some of them pursued avenues that were not likely to lead to wealth. One of Davis’ (History/Univ. of Baltimore) case categories centers on the founders of African-American bookstores in Harlem and other urban areas, places that they viewed “as free spaces or sites of liberation and empowerment,” not necessarily as profit centers. As it happens, he adds, according to a contemporary survey, only about a third of those stores ever showed a profit, which did not keep activists from opening them throughout the era. The feminist founders of Liberation Enterprises had more success with aprons bearing legends such as “Fuck Housework,” which found a ready market and proved a pioneering move in the specialty mail-order business, the germinal ground of the internet economy. Just as successful by any measure were the head shops of the 1960s, which begat activist organizations such as NORML and High Times, which begat—well, among other things, a culture that has made it possible for many states to permit marijuana use, either recreational or medical. And nearly ubiquitous in the modern economy is the offshoot of the organic produce store, with all its built-in tensions: organic food costs more, limiting the market to the better-off, which gives us, in the end, Whole Foods. Davis capably traces that evolution through forerunner organizations such as Erewhon, in its time “the country’s biggest wholesale purchaser of organic produce and grains,” and the Good Food chain of Austin, Texas, in which Whole Foods founder John Mackey cut his teeth.

Scholarly in tone and approach but accessible and of interest to students of business history as well as to budding entrepreneurs.

Pub Date: Aug. 8, 2017

ISBN: 978-0-231-17158-8

Page Count: 336

Publisher: Columbia Univ.

Review Posted Online: May 14, 2017

Kirkus Reviews Issue: June 1, 2017

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THINKING, FAST AND SLOW

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our...

A psychologist and Nobel Prize winner summarizes and synthesizes the recent decades of research on intuition and systematic thinking.

The author of several scholarly texts, Kahneman (Emeritus Psychology and Public Affairs/Princeton Univ.) now offers general readers not just the findings of psychological research but also a better understanding of how research questions arise and how scholars systematically frame and answer them. He begins with the distinction between System 1 and System 2 mental operations, the former referring to quick, automatic thought, the latter to more effortful, overt thinking. We rely heavily, writes, on System 1, resorting to the higher-energy System 2 only when we need or want to. Kahneman continually refers to System 2 as “lazy”: We don’t want to think rigorously about something. The author then explores the nuances of our two-system minds, showing how they perform in various situations. Psychological experiments have repeatedly revealed that our intuitions are generally wrong, that our assessments are based on biases and that our System 1 hates doubt and despises ambiguity. Kahneman largely avoids jargon; when he does use some (“heuristics,” for example), he argues that such terms really ought to join our everyday vocabulary. He reviews many fundamental concepts in psychology and statistics (regression to the mean, the narrative fallacy, the optimistic bias), showing how they relate to his overall concerns about how we think and why we make the decisions that we do. Some of the later chapters (dealing with risk-taking and statistics and probabilities) are denser than others (some readers may resent such demands on System 2!), but the passages that deal with the economic and political implications of the research are gripping.

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our minds.

Pub Date: Nov. 1, 2011

ISBN: 978-0-374-27563-1

Page Count: 512

Publisher: Farrar, Straus and Giroux

Review Posted Online: Sept. 3, 2011

Kirkus Reviews Issue: Sept. 15, 2011

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REIMAGINING CAPITALISM IN A WORLD ON FIRE

A readable, persuasive argument that our ways of doing business will have to change if we are to prosper—or even survive.

A well-constructed critique of an economic system that, by the author’s account, is a driver of the world’s destruction.

Harvard Business School professor Henderson vigorously questions the bromide that “management’s only duty is to maximize shareholder value,” a notion advanced by Milton Friedman and accepted uncritically in business schools ever since. By that logic, writes the author, there is no reason why corporations should not fish out the oceans, raise drug prices, militate against public education (since it costs tax money), and otherwise behave ruinously and anti-socially. Many do, even though an alternative theory of business organization argues that corporations and society should enjoy a symbiotic relationship of mutual benefit, which includes corporate investment in what economists call public goods. Given that the history of humankind is “the story of our increasing ability to cooperate at larger and larger scales,” one would hope that in the face of environmental degradation and other threats, we might adopt the symbiotic model rather than the winner-take-all one. Problems abound, of course, including that of the “free rider,” the corporation that takes the benefits from collaborative agreements but does none of the work. Henderson examines case studies such as a large food company that emphasized environmentally responsible production and in turn built “purpose-led, sustainable living brands” and otherwise led the way in increasing shareholder value by reducing risk while building demand. The author argues that the “short-termism” that dominates corporate thinking needs to be adjusted to a longer view even though the larger problem might be better characterized as “failure of information.” Henderson closes with a set of prescriptions for bringing a more equitable economics to the personal level, one that, among other things, asks us to step outside routine—eat less meat, drive less—and become active in forcing corporations (and politicians) to be better citizens.

A readable, persuasive argument that our ways of doing business will have to change if we are to prosper—or even survive.

Pub Date: May 1, 2020

ISBN: 978-1-5417-3015-1

Page Count: 336

Publisher: PublicAffairs

Review Posted Online: Feb. 16, 2020

Kirkus Reviews Issue: March 15, 2020

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