HOW TO SELL YOUR ARTS AND CRAFTS: A Marketing Guide for Creative People by Loretta Holz

HOW TO SELL YOUR ARTS AND CRAFTS: A Marketing Guide for Creative People

By
Email this review

KIRKUS REVIEW

For the serious craftsperson, this comprehensive guide includes pointers on everything from pricetagging to partnerships and corporations. Although the emphasis is on individual efforts, the advice applies to those interested or involved in cottage industries, guilds, and cooperatives and extends into related areas: copyrights, insurance, income tax schedules. Holz also deals with the problems facing beginners--getting noticed, finding markets--and discusses the pros and cons of common dilemmas such as one-of-a-kind vs. production items. Lists of volunteer lawyers, show directors, state arts councils, and crafts periodicals are also appended. Thorough.

Pub Date: Feb. 1st, 1976
Publisher: Scribners