BEHIND THE LABEL: A Guide To Intelligent Buying by Margaret Dana

BEHIND THE LABEL: A Guide To Intelligent Buying

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KIRKUS REVIEW

A modern buying guide, helpful and as accurate as possible now that there is no longer a static, definable quality, based on sight, touch and price. She takes wool, silk, linen, cotton, rayon, weaves and finishes; she analyzes the properties, elasticity, durability, strength, performance, cost, etc. She discusses the fashion racket. She goes into shopping for a man; into bedding; into secrets of wear, cleaning, laundering; into the role of advertising and the Federal Trade Commission.

Pub Date: Nov. 10th, 1938
Publisher: Little, Brown