A plea from the heart -- and the pocketbook -- for a union of customers to combat the discomforts, dangers and threats of the conflicts between labor and capital, this shows the need for an organization that will defend consumers' interests, a ""Third Force"" to meet with the two groups whose ""wars"" wind up in added costs, inflated prices for the non-producers. It traces the pattern of recent labor-capital clashes, the tried and proposed remedies for controls, and it gives a possible blue print for the means by which the ""United Consumers of America"" could organize for economic combat and operate to stabilize the disorderly situation. Advocating a research bureau, properly staffed, a professional, not amateur, cadre, the work would be done through distribution of information and propaganda, participation, publicity through boycott or -- a last resort -- consumer strikes, cooperative examination of immediate issues. The author of many books on language and languages speaks out as the ""forgotten man of modern economic life"" and is urgent that prompt action be taken by his fellow consumers. A good argumentative subject for everyone.