The Management Litany, says Smith, advises that executive success is achieved through such namby-pamby qualities as consideration, poise, patience, sociability, and compromise. ""Bullshit."" He's very blunt. A Robert (Up the Org) Townsend man (of small sorts), Smith suggests instead a ""gutsy"" managerial approach, one which recognizes, masters, and exploits the ""hard realities"" of the business world. When he's not sticking out his tongue at the so-called Litany, it's usually in his cheek (which one?), clacking on about pratfalls and pitfalls to be avoided -- the infectious disease ""Programitis,"" the ubiquitous lure of ""booze and broads,"" the corporate ""Phenomena of Ossified Phonies (POOP)."" Or handing out hardline pronunciamentos on personnel practices -- establish ""tight, demanding workloads,"" discourage employees from keeping cluttered desks ""by hiding (or better, destroying) all the papers"" on the eyesore, etc. Ha-ha-ha.