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BLITZSCALING

THE LIGHTNING-FAST PATH TO BUILDING MASSIVELY VALUABLE COMPANIES

Of considerable interest to the entrepreneurially minded, with caveats.

You, too, can be ultrawealthy—if you can take your startup from zero to a billion in 60 seconds flat.

Building on a popular course at Stanford, tech-investment guru Hoffman, who co-founded LinkedIn, and entrepreneur Yeh (co-authors: The Alliance: Managing Talent in the Networked Age, 2014) note that it’s not enough to have a good idea or be first to market; a business must scale to attain maximum global market share in the just-in-time, flash-fast atmosphere of the internet. Airbnb is a great idea, for example, but what makes it really work is the ubiquity of the enterprise, so that “each additional Airbnb host makes the service a tiny bit more valuable for every Airbnb guest and vice versa.” Attaining success at “blitzscaling”—a somewhat unfortunate term, the authors allow, given the connotations of “blitzkrieg”—can involve forgetting everything that one learned at business school, to say nothing of received wisdom, but it’s what got Amazon its market dominance. Bleeding money until one attains scale invokes one of the authors’ key observations, namely that while it has some astonishing possibilities and massive payoffs, it “also comes with massive risks.” Though the authors make a few nods to playing nice in the marketplace, this is a book of which Gordon Gekko would doubtless approve. The blitzscale success of Uber may have come with unfortunate moral deficits, but the company does have “a dominant market position in the cities in which it operates,” and investors will be happy when autonomous vehicles are similarly blitzscaled so that the business of paying those pesky drivers can be dispensed with. This is zero-sum, law-of-the-jungle stuff, and readers with a low tolerance for the attendant obnoxiousness—as when the authors write approvingly of the strategy of ignoring customers at PayPal, temporary expedient or no—will want to consult Muhammad Yunus instead. Devotees of Silicon Valley, on the other hand, will eat it up.

Of considerable interest to the entrepreneurially minded, with caveats.

Pub Date: Oct. 9, 2018

ISBN: 978-1-5247-6141-7

Page Count: 320

Publisher: Currency

Review Posted Online: Feb. 22, 2020

Kirkus Reviews Issue: Sept. 1, 2018

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GOOD ECONOMICS FOR HARD TIMES

Occasionally wonky but overall a good case for how the dismal science can make the world less—well, dismal.

“Quality of life means more than just consumption”: Two MIT economists urge that a smarter, more politically aware economics be brought to bear on social issues.

It’s no secret, write Banerjee and Duflo (co-authors: Poor Economics: A Radical Rethinking of the Way To Fight Global Poverty, 2011), that “we seem to have fallen on hard times.” Immigration, trade, inequality, and taxation problems present themselves daily, and they seem to be intractable. Economics can be put to use in figuring out these big-issue questions. Data can be adduced, for example, to answer the question of whether immigration tends to suppress wages. The answer: “There is no evidence low-skilled migration to rich countries drives wage and employment down for the natives.” In fact, it opens up opportunities for those natives by freeing them to look for better work. The problem becomes thornier when it comes to the matter of free trade; as the authors observe, “left-behind people live in left-behind places,” which explains why regional poverty descended on Appalachia when so many manufacturing jobs left for China in the age of globalism, leaving behind not just left-behind people but also people ripe for exploitation by nationalist politicians. The authors add, interestingly, that the same thing occurred in parts of Germany, Spain, and Norway that fell victim to the “China shock.” In what they call a “slightly technical aside,” they build a case for addressing trade issues not with trade wars but with consumption taxes: “It makes no sense to ask agricultural workers to lose their jobs just so steelworkers can keep theirs, which is what tariffs accomplish.” Policymakers might want to consider such counsel, especially when it is coupled with the observation that free trade benefits workers in poor countries but punishes workers in rich ones.

Occasionally wonky but overall a good case for how the dismal science can make the world less—well, dismal.

Pub Date: Nov. 12, 2019

ISBN: 978-1-61039-950-0

Page Count: 432

Publisher: PublicAffairs

Review Posted Online: Aug. 28, 2019

Kirkus Reviews Issue: Sept. 15, 2019

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BRAVE ENOUGH

These platitudes need perspective; better to buy the books they came from.

A lightweight collection of self-help snippets from the bestselling author.

What makes a quote a quote? Does it have to be quoted by someone other than the original author? Apparently not, if we take Strayed’s collection of truisms as an example. The well-known memoirist (Wild), novelist (Torch), and radio-show host (“Dear Sugar”) pulls lines from her previous pages and delivers them one at a time in this small, gift-sized book. No excerpt exceeds one page in length, and some are only one line long. Strayed doesn’t reference the books she’s drawing from, so the quotes stand without context and are strung together without apparent attention to structure or narrative flow. Thus, we move back and forth from first-person tales from the Pacific Crest Trail to conversational tidbits to meditations on grief. Some are astoundingly simple, such as Strayed’s declaration that “Love is the feeling we have for those we care deeply about and hold in high regard.” Others call on the author’s unique observations—people who regret what they haven’t done, she writes, end up “mingy, addled, shrink-wrapped versions” of themselves—and offer a reward for wading through obvious advice like “Trust your gut.” Other quotes sound familiar—not necessarily because you’ve read Strayed’s other work, but likely due to the influence of other authors on her writing. When she writes about blooming into your own authenticity, for instance, one is immediately reminded of Anaïs Nin: "And the day came when the risk to remain tight in a bud was more painful than the risk it took to blossom.” Strayed’s true blossoming happens in her longer works; while this collection might brighten someone’s day—and is sure to sell plenty of copies during the holidays—it’s no substitute for the real thing.

These platitudes need perspective; better to buy the books they came from.

Pub Date: Nov. 1, 2015

ISBN: 978-1-101-946909

Page Count: 160

Publisher: Knopf

Review Posted Online: Aug. 15, 2015

Kirkus Reviews Issue: Sept. 1, 2015

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