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HOW THE INTERNET BECAME COMMERCIAL

INNOVATION, PRIVATIZATION, AND THE BIRTH OF A NEW NETWORK

A welcome, well-conceived contribution to the history of technology.

Creative destruction meets destructive creation in this economic-historical study of the Internet and its privatization.

The libertarian dream may be to privatize all government services, but that ignores the fact that in many instances, it is government funding that underlies the invention of useful technologies—home-scaled air conditioners, for instance, or aluminum cookware. Greenstein (Chair, Information Technology/Kellogg School of Management, Northwestern Univ.; co-editor: Economic Analysis of the Digital Economy, 2015, etc.) distinguishes invention from innovation as separate processes, innovation, as he writes, being “the act of turning invention into something useful.” It was government initiative that brought a network of computers into being, a mix of private and public innovation that made it into the Internet, thanks in part to the work of government engineer Stephen Wolff, who “made an educated guess that the costs for universities and researchers could be lower if private providers supplied services” that helped the backbone network talk to individual machines, sharing the infrastructure among potentially innumerable constituents. Greenstein concentrates on the 1990s, looking closely at such issues as the browser wars—he concludes that Bill Gates was right to worry about the rise of non-Microsoft Internet gateways—and the origins of the dot-com bubble at the end of the decade. Though he conveys much information through the vehicle of carefully developed case studies on matters such as the divestiture of AT&T and its relationship to the birth of the Internet and the role of federal funding of the research that would give rise to Google, the author is a resolutely academic writer (“accommodating heterogeneous deployment overlapped with the economic benefit” is a characteristic formulation); it helps to have some background in both communications and economics to fully appreciate his arguments. General readers will prefer books such as John Markoff’s What the Dormouse Said (2005) and Stephen Levy’s Hackers (1985), though Greenstein notes that his focus—on innovation, not invention—is different from theirs.

A welcome, well-conceived contribution to the history of technology.

Pub Date: Nov. 1, 2015

ISBN: 978-0-691-16736-7

Page Count: 504

Publisher: Princeton Univ.

Review Posted Online: Sept. 1, 2015

Kirkus Reviews Issue: Sept. 15, 2015

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THINKING, FAST AND SLOW

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our...

A psychologist and Nobel Prize winner summarizes and synthesizes the recent decades of research on intuition and systematic thinking.

The author of several scholarly texts, Kahneman (Emeritus Psychology and Public Affairs/Princeton Univ.) now offers general readers not just the findings of psychological research but also a better understanding of how research questions arise and how scholars systematically frame and answer them. He begins with the distinction between System 1 and System 2 mental operations, the former referring to quick, automatic thought, the latter to more effortful, overt thinking. We rely heavily, writes, on System 1, resorting to the higher-energy System 2 only when we need or want to. Kahneman continually refers to System 2 as “lazy”: We don’t want to think rigorously about something. The author then explores the nuances of our two-system minds, showing how they perform in various situations. Psychological experiments have repeatedly revealed that our intuitions are generally wrong, that our assessments are based on biases and that our System 1 hates doubt and despises ambiguity. Kahneman largely avoids jargon; when he does use some (“heuristics,” for example), he argues that such terms really ought to join our everyday vocabulary. He reviews many fundamental concepts in psychology and statistics (regression to the mean, the narrative fallacy, the optimistic bias), showing how they relate to his overall concerns about how we think and why we make the decisions that we do. Some of the later chapters (dealing with risk-taking and statistics and probabilities) are denser than others (some readers may resent such demands on System 2!), but the passages that deal with the economic and political implications of the research are gripping.

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our minds.

Pub Date: Nov. 1, 2011

ISBN: 978-0-374-27563-1

Page Count: 512

Publisher: Farrar, Straus and Giroux

Review Posted Online: Sept. 3, 2011

Kirkus Reviews Issue: Sept. 15, 2011

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REIMAGINING CAPITALISM IN A WORLD ON FIRE

A readable, persuasive argument that our ways of doing business will have to change if we are to prosper—or even survive.

A well-constructed critique of an economic system that, by the author’s account, is a driver of the world’s destruction.

Harvard Business School professor Henderson vigorously questions the bromide that “management’s only duty is to maximize shareholder value,” a notion advanced by Milton Friedman and accepted uncritically in business schools ever since. By that logic, writes the author, there is no reason why corporations should not fish out the oceans, raise drug prices, militate against public education (since it costs tax money), and otherwise behave ruinously and anti-socially. Many do, even though an alternative theory of business organization argues that corporations and society should enjoy a symbiotic relationship of mutual benefit, which includes corporate investment in what economists call public goods. Given that the history of humankind is “the story of our increasing ability to cooperate at larger and larger scales,” one would hope that in the face of environmental degradation and other threats, we might adopt the symbiotic model rather than the winner-take-all one. Problems abound, of course, including that of the “free rider,” the corporation that takes the benefits from collaborative agreements but does none of the work. Henderson examines case studies such as a large food company that emphasized environmentally responsible production and in turn built “purpose-led, sustainable living brands” and otherwise led the way in increasing shareholder value by reducing risk while building demand. The author argues that the “short-termism” that dominates corporate thinking needs to be adjusted to a longer view even though the larger problem might be better characterized as “failure of information.” Henderson closes with a set of prescriptions for bringing a more equitable economics to the personal level, one that, among other things, asks us to step outside routine—eat less meat, drive less—and become active in forcing corporations (and politicians) to be better citizens.

A readable, persuasive argument that our ways of doing business will have to change if we are to prosper—or even survive.

Pub Date: May 1, 2020

ISBN: 978-1-5417-3015-1

Page Count: 336

Publisher: PublicAffairs

Review Posted Online: Feb. 16, 2020

Kirkus Reviews Issue: March 15, 2020

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