THE MADISON AVENUE SPEECH BOOK

by Alan Koehler ‧ RELEASE DATE: N/A

Another pragmatic presentation by that funnyman-adman (The Madison Avenue Cookbook- 1961) is for ""anybody"" who is frozen on his feet and is based on the principle that ""Madison Avenueifying any speech makes it better than it might have been"" This consists in splitting it up (in parts) and dressing it up with some 21 ""podium proved"" accessories- the quote- joke- visual aid, etc., etc. Some closing words on the delivery (NO martinis).... Instant advice which humor improves, although perhaps a little advanced for your nervous Rotarian.

Pub Date: N/A

ISBN: N/A

Page Count: -

Publisher: McGraw-Hill

Review Posted Online: N/A

Kirkus Reviews Issue: June 15, 1964

Categories: NONFICTION