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COGNITIVE SURPLUS

CREATIVITY AND GENEROSITY IN A CONNECTED AGE

An informed look at the social impact of the Internet.

Digital-age guru Shirky (Interactive Telecommunications/New York Univ.; Here Comes Everybody: The Power of Organizing Without Organizations, 2008, etc.) argues that new technology is making it possible for people to collaborate in ways that have the potential to change society.

By “cognitive surplus,” the author refers to the free time of the world's educated citizenry, which amounts to more than one trillion hours per year. In recent decades, the author writes, most people have devoted much of that time-20 hours per week-to watching television. But that is changing. Young people are now spending less time as passive TV viewers, or consumers, and more time using fast, interactive media as producers and sharers in pursuit of their favorite activities. Their behavior demonstrates that in a wired society it is possible to turn free time into a shared global resource that can be harnessed to connect individuals to achieve beneficial outcomes. Examples include such innovations as Wikipedia, the online free-content encyclopedia; PickupPal.com, a global rideshare community; and Ushahidi.com, which was created to gather citizen-generated reports on acts of violence in Kenya. In this well-written and highly speculative book, Shirky suggests that in these ways new media has enormous potential to transform our lives. No longer an abstraction called “cyberspace,” social-media tools are now part of daily life, he writes. As society's connective tissue, they are flexible, cheap and inclusive, and allow people to behave in increasingly generous and social ways. The author discusses the many factors that have given rise to social media and suggests the conditions that will best allow voluntary groups to take advantage of the world's aggregate free time to benefit society. “If we want to create new forms of civic value,” he writes, “we need to improve the ability of small groups to try radical things.” Shirky may be overly optimistic about the possible benefits of social media, but he makes clear their growing global importance.

An informed look at the social impact of the Internet.

Pub Date: June 14, 2010

ISBN: 978-1-59420-253-7

Page Count: 256

Publisher: Penguin Press

Review Posted Online: Feb. 13, 2011

Kirkus Reviews Issue: April 15, 2010

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HOW THE INTERNET HAPPENED

FROM NETSCAPE TO THE IPHONE

A tasty, educational treat for tech heads and other web denizens.

The internet was not meant for the likes of us—and yet we have it, through means that tech historian McCullough capably recounts in this wide-ranging history of the internet era.

It wasn’t so long ago that technologists dismissed the thought that ordinary mortals would have a use for a computer and not so long ago that the internet was a skeletal version of its present self, confined to computers administered by the military-industrial complex. Chalk the change up, writes the author, to the opening of the net to civilian traffic—and then to techies at the University of Illinois who, building on earlier platforms, launched the first browser in 1993, early on called X Mosaic “because it was designed to work with X Window, a graphical user interface popular with users of Unix machines.” If any of the terms in the preceding clause are mysterious, then this book may prove tough slogging, but it has plenty of odd drama. For example, Bill Gates came calling on what later became Netscape, hoping to build an alliance; when rebuffed, he retooled Microsoft in order to build a browser of its own, having quickly divined how important the internet would become. McCullough’s story is populated by numerous geeky heroes, notable among them Steve Jobs but most far less familiar, along with some free-riders and businesspeople who realized that the internet’s free gift to the world was something that could be turned into a cash cow. Writes the author, “the Internet might have been launched in Silicon Valley, but to a large extent, it was monetized by startups in New York City.” Most of the individual components of McCullough’s story, which closes with the arrival of the “completely, conceptually perfect” iPhone in 2007, are well-documented, but few other histories of modern technology connect them so fluently. In this, the narrative resembles Steven Levy’s by now ancient Hackers (1984) and John Markoff’s more recent What the Dormouse Said (2005); it compares favorably to both.

A tasty, educational treat for tech heads and other web denizens.

Pub Date: Oct. 23, 2018

ISBN: 978-1-63149-307-2

Page Count: 400

Publisher: Liveright/Norton

Review Posted Online: July 30, 2018

Kirkus Reviews Issue: Aug. 15, 2018

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MONSTERS OF THE SEA

A comprehensive, fact-packed examination of the deep's largest denizens, tracing the patterns that connect mythology, biology, and the human imagination. Marine illustrator Ellis (Men and Whales, 1991) starts with the legends and teases out their kernels of fact, drawing on material from medieval bestiaries to cutting-edge scientific discoveries. Sailors ogling mermaids from afar were really staring at manatees, he concludes; the biblical Leviathan was probably the whale (which would be overhunted in later times). The scores of people who have reported sightings of giant sea serpents certainly saw something, Ellis believes, probably a red- crested ribbon fish or the arm of a giant squid basking near the surface. He moves his discussion a step further than simple myth debunking, however, by showing how these creatures have been remythologized in the contemporary consciousness. The whale, once a commodity, is now a symbol, its image adorning T-shirts and its song analyzed for signs of an intelligence greater than our own. Hollywood's special effects have introduced sharks and giant squid as diabolical forces carefully plotting to wreak havoc on the human race. No matter how many Latin names are bestowed on these animals, the author asserts, their evasiveness will continue to ensure their status as ``monsters.'' Ellis has included a hefty dose of marine biology, especially regarding squid and octopus, and his technical writing deflates much of the excitement his subject can provide; titillation has been banished in favor of analysis. The title promises entertainment, but the book might actually be more useful as a reference text—the attention to detail (sightings, strandings, anatomy) is exhaustive, sometimes excessively so. Still, a handful of mysteries are allowed to remain mysterious. Intelligent and often provocative writing, but devotees of Ripley's Believe It or Not will find these sea monsters a bit too tame for their taste. (120 b&w photographs and drawings, not seen)

Pub Date: Nov. 14, 1994

ISBN: 0-679-40639-5

Page Count: 400

Publisher: Knopf

Review Posted Online: May 19, 2010

Kirkus Reviews Issue: Oct. 1, 1994

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