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LEAD US INTO TEMPTATION

THE TRIUMPH OF AMERICAN MATERIALISM

A pop-science, impressionistic examination of the American lust for all things material. Twitchell (Adcult USA: The Triumph of Advertising in American Culture, 1996, etc.), like Marshall McLuhan and Camille Paglia, has made a career of spinning commonplaces into avant-garde theses, fortified by a battery of examples taken from popular culture. His critique of the frenzy of modern American materialism opens inauspiciously with an offhand analysis of Carl Reiner’s 1979 comedy The Jerk, in which Steve Martin plays an idiot savant who bumbles his way into a considerable fortune—and a massive collection of things. Reiner’s film affords Twitchell a starting point: “No other culture,” he intones, ’spends so much time declaring things don—t matter while saying, “just charge it.” ” He goes on to pillory a succession of easy targets, such as the self-help movement, the yuppie shame-fueled Voluntary Simplicity movement, the contemporary penchant for wearing clothing with the labels sewn on outside, the academic trend called cultural studies, and the idiotic fare that passes for television entertainment. Below Twitchell’s superficial readings of these phenomena, however, lie some interesting observations. “We live,” Twitchell writes, “in a culture in which almost everyone can have almost everything——and a time in which the real prices for most consumer goods, from carrots to airplane tickets to personal computers, have fallen to record low levels. With so much stuff to consume so cheaply, he reasons, it’s no wonder that we surround ourselves with gewgaws, gadgets, and throwaway goods. “The great vice of Americans is not materialism but a lack of respect for matter,” wrote W.H. Auden half a century ago. Twitchell rejoins, “What sets American culture of the late twentieth century apart is not avarice, but a surfeit of machine-made things.” That surfeit is everywhere, and, Twitchell writes, the rest of the world wants to share it. Racing from one datum to the next, Twitchell concludes that we get the material culture we deserve—in our case, a culture of abundant junk.

Pub Date: June 3, 1999

ISBN: 0-231-11518-0

Page Count: 336

Publisher: Columbia Univ.

Review Posted Online: May 19, 2010

Kirkus Reviews Issue: May 15, 1999

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WHEN BREATH BECOMES AIR

A moving meditation on mortality by a gifted writer whose dual perspectives of physician and patient provide a singular...

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A neurosurgeon with a passion for literature tragically finds his perfect subject after his diagnosis of terminal lung cancer.

Writing isn’t brain surgery, but it’s rare when someone adept at the latter is also so accomplished at the former. Searching for meaning and purpose in his life, Kalanithi pursued a doctorate in literature and had felt certain that he wouldn’t enter the field of medicine, in which his father and other members of his family excelled. “But I couldn’t let go of the question,” he writes, after realizing that his goals “didn’t quite fit in an English department.” “Where did biology, morality, literature and philosophy intersect?” So he decided to set aside his doctoral dissertation and belatedly prepare for medical school, which “would allow me a chance to find answers that are not in books, to find a different sort of sublime, to forge relationships with the suffering, and to keep following the question of what makes human life meaningful, even in the face of death and decay.” The author’s empathy undoubtedly made him an exceptional doctor, and the precision of his prose—as well as the moral purpose underscoring it—suggests that he could have written a good book on any subject he chose. Part of what makes this book so essential is the fact that it was written under a death sentence following the diagnosis that upended his life, just as he was preparing to end his residency and attract offers at the top of his profession. Kalanithi learned he might have 10 years to live or perhaps five. Should he return to neurosurgery (he could and did), or should he write (he also did)? Should he and his wife have a baby? They did, eight months before he died, which was less than two years after the original diagnosis. “The fact of death is unsettling,” he understates. “Yet there is no other way to live.”

A moving meditation on mortality by a gifted writer whose dual perspectives of physician and patient provide a singular clarity.

Pub Date: Jan. 19, 2016

ISBN: 978-0-8129-8840-6

Page Count: 248

Publisher: Random House

Review Posted Online: Sept. 29, 2015

Kirkus Reviews Issue: Oct. 15, 2015

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GOOD ECONOMICS FOR HARD TIMES

Occasionally wonky but overall a good case for how the dismal science can make the world less—well, dismal.

“Quality of life means more than just consumption”: Two MIT economists urge that a smarter, more politically aware economics be brought to bear on social issues.

It’s no secret, write Banerjee and Duflo (co-authors: Poor Economics: A Radical Rethinking of the Way To Fight Global Poverty, 2011), that “we seem to have fallen on hard times.” Immigration, trade, inequality, and taxation problems present themselves daily, and they seem to be intractable. Economics can be put to use in figuring out these big-issue questions. Data can be adduced, for example, to answer the question of whether immigration tends to suppress wages. The answer: “There is no evidence low-skilled migration to rich countries drives wage and employment down for the natives.” In fact, it opens up opportunities for those natives by freeing them to look for better work. The problem becomes thornier when it comes to the matter of free trade; as the authors observe, “left-behind people live in left-behind places,” which explains why regional poverty descended on Appalachia when so many manufacturing jobs left for China in the age of globalism, leaving behind not just left-behind people but also people ripe for exploitation by nationalist politicians. The authors add, interestingly, that the same thing occurred in parts of Germany, Spain, and Norway that fell victim to the “China shock.” In what they call a “slightly technical aside,” they build a case for addressing trade issues not with trade wars but with consumption taxes: “It makes no sense to ask agricultural workers to lose their jobs just so steelworkers can keep theirs, which is what tariffs accomplish.” Policymakers might want to consider such counsel, especially when it is coupled with the observation that free trade benefits workers in poor countries but punishes workers in rich ones.

Occasionally wonky but overall a good case for how the dismal science can make the world less—well, dismal.

Pub Date: Nov. 12, 2019

ISBN: 978-1-61039-950-0

Page Count: 432

Publisher: PublicAffairs

Review Posted Online: Aug. 28, 2019

Kirkus Reviews Issue: Sept. 15, 2019

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