These will undoubtedly prove to be good merchandise for the market demanding practical toybooks, lots of color, and an original idea. These have the advantages of the long-ago accordion books, with the added feature- tested with small children-of turning around at the end and opening up again, on a new set of pictures. The content, in each case, has been based on careful testing with children. For example, in Roundabout Cars the pages showing the moving van, the fire engine and the dump truck proved virtually obstacles to going on to the next page, so popular did they prove. In Roundabout Mother Goose the ten rhymes selected were chosen on the basis of what amounted to a popularity poll. The books are bound in very heavy board and the pages are light board. A special feature is the multiple sewed binding. The rhymes are pretty poor poetry, but include the items that link them with the details of the pictures. Pictures in color-fairly chromo type drawings, but again keyed to factual detail children like. Merchandise item for department stores, chiefly.