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GHOST WORK

HOW TO STOP SILICON VALLEY FROM BUILDING A NEW GLOBAL UNDERCLASS

A sobering book for policymakers and anyone considering on-demand gigs.

An exploration of the hidden human labor force that works with artificial intelligence to power many popular websites and apps.

As Microsoft Research senior analysts Gray and Suri note, some 20 million individuals worldwide make up an “on-demand gig economy,” working as freelancers to handle judgment-call tasks that computers do not do—from moderating content and editing product reviews to developing web pages—and executing such high-tech piece work (for apps like Uber and websites like Facebook) in isolation, amid great uncertainty, without feedback or benefits, and under no clear labor laws. Drawing on a pioneering five-year study of workers in the United States and India, the authors provide a revealing, overly detailed view of this rapidly growing world of “ghost work,” in which “faceless” labor platforms (at the behest of well-known firms) hire workers represented by numbers rather than names. The platforms organize, route, and schedule projects to individuals working from home or elsewhere. This prospect—not the takeover of work by robots—represents the “inevitable” future of jobs, argue the authors. The book includes portraits of many workers such as Karen, a 37-year-old stay-at-home mom who does captions for an on-demand platform called Amara, earning $15 per hour; and Zaffar, 26, an IT graduate who handles tasks for LeadGenius, another platform, from his home in India. Most are college graduates under age 40, and many have failed to find—or do not want—9-to-5 jobs. Some are disabled, retired, or caring for children or elderly relatives; all take on first-come, first-served assignments at their convenience. Worker experiences are mixed: Some hustle to land steady work, while others find some of the hundreds of platforms (Amazon’s MTurk, Microsoft’s UHRS, LeadGenius, and Amara are examined in detail) hard to understand. Nearly a third report being unpaid for work completed. The authors urge many reforms, including a safety net for future workers and “company-issued, shared workspace.”

A sobering book for policymakers and anyone considering on-demand gigs.

Pub Date: May 7, 2019

ISBN: 978-1-328-56624-9

Page Count: 288

Publisher: Houghton Mifflin Harcourt

Review Posted Online: March 16, 2019

Kirkus Reviews Issue: April 1, 2019

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SEVEN BRIEF LESSONS ON PHYSICS

An intriguing meditation on the nature of the universe and our attempts to understand it that should appeal to both...

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Italian theoretical physicist Rovelli (General Relativity: The Most Beautiful of Theories, 2015, etc.) shares his thoughts on the broader scientific and philosophical implications of the great revolution that has taken place over the past century.

These seven lessons, which first appeared as articles in the Sunday supplement of the Italian newspaper Sole 24 Ore, are addressed to readers with little knowledge of physics. In less than 100 pages, the author, who teaches physics in both France and the United States, cogently covers the great accomplishments of the past and the open questions still baffling physicists today. In the first lesson, he focuses on Einstein's theory of general relativity. He describes Einstein's recognition that gravity "is not diffused through space [but] is that space itself" as "a stroke of pure genius." In the second lesson, Rovelli deals with the puzzling features of quantum physics that challenge our picture of reality. In the remaining sections, the author introduces the constant fluctuations of atoms, the granular nature of space, and more. "It is hardly surprising that there are more things in heaven and earth, dear reader, than have been dreamed of in our philosophy—or in our physics,” he writes. Rovelli also discusses the issues raised in loop quantum gravity, a theory that he co-developed. These issues lead to his extraordinary claim that the passage of time is not fundamental but rather derived from the granular nature of space. The author suggests that there have been two separate pathways throughout human history: mythology and the accumulation of knowledge through observation. He believes that scientists today share the same curiosity about nature exhibited by early man.

An intriguing meditation on the nature of the universe and our attempts to understand it that should appeal to both scientists and general readers.

Pub Date: March 1, 2016

ISBN: 978-0-399-18441-3

Page Count: 96

Publisher: Riverhead

Review Posted Online: Dec. 7, 2015

Kirkus Reviews Issue: Dec. 15, 2015

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REIMAGINING CAPITALISM IN A WORLD ON FIRE

A readable, persuasive argument that our ways of doing business will have to change if we are to prosper—or even survive.

A well-constructed critique of an economic system that, by the author’s account, is a driver of the world’s destruction.

Harvard Business School professor Henderson vigorously questions the bromide that “management’s only duty is to maximize shareholder value,” a notion advanced by Milton Friedman and accepted uncritically in business schools ever since. By that logic, writes the author, there is no reason why corporations should not fish out the oceans, raise drug prices, militate against public education (since it costs tax money), and otherwise behave ruinously and anti-socially. Many do, even though an alternative theory of business organization argues that corporations and society should enjoy a symbiotic relationship of mutual benefit, which includes corporate investment in what economists call public goods. Given that the history of humankind is “the story of our increasing ability to cooperate at larger and larger scales,” one would hope that in the face of environmental degradation and other threats, we might adopt the symbiotic model rather than the winner-take-all one. Problems abound, of course, including that of the “free rider,” the corporation that takes the benefits from collaborative agreements but does none of the work. Henderson examines case studies such as a large food company that emphasized environmentally responsible production and in turn built “purpose-led, sustainable living brands” and otherwise led the way in increasing shareholder value by reducing risk while building demand. The author argues that the “short-termism” that dominates corporate thinking needs to be adjusted to a longer view even though the larger problem might be better characterized as “failure of information.” Henderson closes with a set of prescriptions for bringing a more equitable economics to the personal level, one that, among other things, asks us to step outside routine—eat less meat, drive less—and become active in forcing corporations (and politicians) to be better citizens.

A readable, persuasive argument that our ways of doing business will have to change if we are to prosper—or even survive.

Pub Date: May 1, 2020

ISBN: 978-1-5417-3015-1

Page Count: 336

Publisher: PublicAffairs

Review Posted Online: Feb. 16, 2020

Kirkus Reviews Issue: March 15, 2020

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