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BIG BLUES

THE UNMAKING OF IBM

A savvy newsman's tellingly detailed report on the ruinous decline of IBM. Drawing on a wealth of inside sources, Wall Street Journal correspondent Carroll offers an unsparing account of a commercial juggernaut whose button-down culture, rigid bureaucracy, and complacent executives stifled development projects that could have ensured its dominance of the global computer industry well into the 21st century. In remarkably short order, in-house deficiencies and inroads made by nimbler rivals (Apple, Compaq, Intel, etc.) have reduced an erstwhile pacesetter to the status of a crippled colossus fighting for its very life in an increasingly unforgiving marketplace. As the author makes clear, moreover, Big Blue's downfall has caused widespread pain and harm. In addition to the economic costs borne by dismissed employees, host communities, suppliers, and investors, the US could lose a significant measure of its competitive edge in advanced technologies owing to appreciably lower research budgets at IBM. The principal virtue of Carroll's harsh reckoning is his chapter-and-verse fixing of blame for blunders that have combined to humble a once-mighty enterprise. Among other matters, he recounts how Big Blue (whose hierarchs stubbornly tried to protect the company's flagship franchise in lucrative but obsolescent mainframes) fumbled chances to open insurmountable leads in personal computers, PC software, laser printers, microprocessor chips, and allied products for which demand has proved brisk. Whether IBM's new stewards can plot a course that will let the debt-burdened leviathan regain anything remotely resembling its former eminence, much less profitability, remains a very open question for the author. Among other problems, he notes that layoffs and voluntary departures (spurred by attractive severance packages) have not only diminished but also demoralized the available pool of technical, sales, and management talent. Perceptive perspectives on computer errors of convulsive magnitude.

Pub Date: Sept. 22, 1993

ISBN: 0-517-59197-9

Page Count: 352

Publisher: Crown

Review Posted Online: May 19, 2010

Kirkus Reviews Issue: Aug. 15, 1993

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NUTCRACKER

This is not the Nutcracker sweet, as passed on by Tchaikovsky and Marius Petipa. No, this is the original Hoffmann tale of 1816, in which the froth of Christmas revelry occasionally parts to let the dark underside of childhood fantasies and fears peek through. The boundaries between dream and reality fade, just as Godfather Drosselmeier, the Nutcracker's creator, is seen as alternately sinister and jolly. And Italian artist Roberto Innocenti gives an errily realistic air to Marie's dreams, in richly detailed illustrations touched by a mysterious light. A beautiful version of this classic tale, which will captivate adults and children alike. (Nutcracker; $35.00; Oct. 28, 1996; 136 pp.; 0-15-100227-4)

Pub Date: Oct. 28, 1996

ISBN: 0-15-100227-4

Page Count: 136

Publisher: Harcourt

Review Posted Online: May 19, 2010

Kirkus Reviews Issue: Aug. 15, 1996

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THE ELEMENTS OF STYLE

50TH ANNIVERSARY EDITION

Stricter than, say, Bergen Evans or W3 ("disinterested" means impartial — period), Strunk is in the last analysis...

Privately published by Strunk of Cornell in 1918 and revised by his student E. B. White in 1959, that "little book" is back again with more White updatings.

Stricter than, say, Bergen Evans or W3 ("disinterested" means impartial — period), Strunk is in the last analysis (whoops — "A bankrupt expression") a unique guide (which means "without like or equal").

Pub Date: May 15, 1972

ISBN: 0205632645

Page Count: 105

Publisher: Macmillan

Review Posted Online: Oct. 28, 2011

Kirkus Reviews Issue: May 1, 1972

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