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BINGSOP'S FABLES

LITTLE MORALS FOR BIG BUSINESS

Biting wisdom of the corporate world conveyed through a series of clever moral tales and anthropomorphic illustrations.

Borrowing from the style and structure of Aesop’s Fables, Fortune magazine columnist and author Bing (Executricks: Or How to Retire While You're Still Working, 2008, etc.) focuses his keen observer’s eye on the egos, misjudgments and general mayhem that sink or float the players in American Big Business. Offering a wealth of advice on navigating the tricky waters of corporate politics and interpersonal relationships, these parables are equally relevant for life outside the office. Bing’s pithy, humorous guidance is dispensed through his alter ego, Bingsop. The short volume is loaded with scathingly funny, and recognizable, corporate archetypes: the CEO, the Media Mogul, the Benefits Manager, the Consultants, among others. The fun begins with the “Translator’s Note,” in which the author explains that he is writing from a time far in the future recounting the collected wisdom of a scribe from early-21st-century America. Brodner's illustrations of animals as human caricatures are clever and offbeat. Each tale ends with a moral that cuts to the chase—e.g., “Everybody wants to think outside the box unless it’s their box,” or “It’s your ring people are kissing, not you." Deceptively simple bedtime stories for adults.

 

Pub Date: April 26, 2011

ISBN: 978-0-06-199852-2

Page Count: 208

Publisher: Harper Business

Review Posted Online: April 5, 2011

Kirkus Reviews Issue: April 15, 2011

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WORLD CLASS

THRIVING LOCALLY IN THE GLOBAL ECONOMY

An academic's generic advisories on what, with awesome self- assurance but no particularly fresh insights, she asserts it will take commercial enterprises and their host communities to prosper in the Global Village's increasingly interdependent economy. Noting that advances in communications, distribution, and transportation have effectively shrunk the world of business, Kanter (When Giants Learn to Dance, 1989, etc.) offers lucid if unsurprising commentary on the ways in which the global economy's imperatives now affect US industry at all levels. Withal, her digressive, anecdotal text represents as much an effort to encourage corporate and municipal America to embrace geopolitical change as an attempt to construe events in what she dubs ``the global shopping mall.'' In aid of this agenda, the author extols the potential rewards of cross-border alliances that afford access to distant markets while warning of the workplace and related risks incurred by cosmopolitan concerns that lose touch with their roots. With time out to deprecate economic nationalism, Kanter goes on to cite a number of multinationals great and small as exemplars of global competitiveness. Cases in point range from Colgate- Palmolive, Gillette, and Hewlett-Packard through Tech Ridge (a sometime machine shop that has made the most of its status as a Polaroid supplier). The author also sets great store by location, in particular urban areas that embody her touchstone ``three C'sthe key global assets of concepts, competence, and connections.'' As paradigmatic territory, she singles out Boston (a hub of knowledge-based industries), Greenville and Spartanburg, S.C. (hometowns of uncommonly skilled production workers), and Miami (a commercial/cultural crossroads). At the close, Kanter provides a series of recommendations that could give cities and resident corporations a so-called collaborative advantage in capitalizing on the global marketplace's many opportunities. Coherent if run-of-the-mill counsel from a don who could learn a thing or two from the sophisticated perspectives in Kenichi Ohmae's The End of the Nation State (p. 691). (First serial to Harvard Business Review; author tour)

Pub Date: Sept. 1, 1995

ISBN: 0-684-81129-4

Page Count: 384

Publisher: Simon & Schuster

Review Posted Online: May 19, 2010

Kirkus Reviews Issue: July 1, 1995

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THE FORTUNE SELLERS

THE BIG BUSINESS OF SELLING AND BUYING PREDICTIONS

A series of acute essays on the strange pseudoscience of predicting the future. Sherden, himself a consultant to companies like AT&T, here exposes the art of prediction as a skill not far removed from the (usually) smaller knack of the lucky guess. His targets begin with the relatively straightforward (weather forecasting) and move on to the globally devious (economics). Where cloudy skies are concerned, as he reminds us, forecasters are rarely trustworthy; to announce that ``the weather tomorrow will be like the weather today'' is statistically more accurate than even Al Roker's most carefully considered opinion. With economic forecasting, prediction seems much less reliable. A 1985 study by the Economist reported that sanitation workers actually tied for first place with heads of multinational firms as diviners of England's economic growth. Where economic forecasters are concerned, though they generate about $100 billion a year in consulting fees, Sherden compares their techniques to those of an ancient tribe worshiping the bull and the deer. He asserts that the efficacy of the forecasters hasn't improved, though some of their technology has. (Kodak and IBM, he notes, have dissolved their in-house economics departments; Microsoft shuns economists altogether.) But Sherden saves his best salvos for trend-predicters like Faith Popcorn, who charges $20,000 for a year's subscription to her monthly newsletter. He analyzes her most famous prophecy, regarding yuppie ``cocooning,'' and concludes that it simply didn't happen: From 1989 to 1994, restaurants saw a 25 percent increase in revenues, movie ticket sales rose 20 percent, and vacationing increased by 21 percent, contradicting the notion that Americans stayed home. He finishes off with a strongly worded discussion of false prophecies—from Manifest Destiny to the Nazi myth of the Aryan master race—that have cost nations human lives. Valuable support for anyone who instinctively rejects Nostradamus.

Pub Date: Nov. 28, 1997

ISBN: 0-471-18178-1

Page Count: 320

Publisher: Wiley

Review Posted Online: May 19, 2010

Kirkus Reviews Issue: Oct. 15, 1997

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