Readers fascinated by the hype of Tesla history will find a gold mine of facts and foibles in this immersive analysis.
A Wall Street Journal tech and auto reporter probes the evolution and histrionics of Tesla and its eccentric billionaire leader.
Higgins begins with the inception of Tesla Motors in 2003 by American engineer Martin Eberhard and his longtime friend, tech entrepreneur Marc Tarpenning, who both wanted to manufacture fuel-efficient sports cars. An early investor in the endeavor, Elon Musk soon joined the company ranks as CEO and fostered multiple rounds of investments from entrepreneurs eager to cash in on his goal to create affordable electric vehicles. With Musk consistently commanding center stage, Higgins chronicles Tesla’s prototype-to-production line, from the Roadster to its Model S, X, and 3 series. Each vehicle embodied intrinsic challenges involving battery production, transmission functionality, and funding—not to mention Musk’s nano-management style and wild Twitter storms, which had been highly criticized since he was ousted from PayPal. Boastful, stubborn, and ego-driven, Musk persevered despite the precarious state of Tesla’s financial health. The company burned through hundreds of millions of dollars each year and often faced dire bankruptcy projections despite a surge of preorders and Musk’s promises to deliver the Model 3. Higgins shows that while these financial and innovation issues seemed fatal to the company’s market longevity, a series of sudden, mostly monetized interventions changed the odds in their favor in what became a “defining feature of the Tesla narrative.” While Musk’s slick tech wizardry and visionary “startup gumption” butted heads with Tesla’s more grounded core of engineers, the company’s success was evident as the Model 3 became the defining product in its line. The author effectively combines his well-honed journalistic skills with revealing perspectives from industry observers, frustrated Tesla staff, futuristic engineers, and Musk himself, creating a spirited report on a company consistently embroiled in a swirl of melodrama and controversy. For an even fuller picture of the Musk aura, pair this one with Eric Berger’s Liftoff.
Readers fascinated by the hype of Tesla history will find a gold mine of facts and foibles in this immersive analysis.Pub Date: Aug. 3, 2021
ISBN: 978-0-385-54545-7
Page Count: 400
Publisher: Doubleday
Review Posted Online: June 10, 2021
Kirkus Reviews Issue: July 1, 2021
BOOK REVIEW
BOOK REVIEW
A solid and informative exploration of major New York real estate developments.
An insider looks at New York City’s commercial real estate business.
In this business book, Piore profiles the dominant figures in large-scale real estate development in New York in the 1990s and 2000s and the ways in which their projects reshaped the city’s skyline and communities. The construction of Hudson Yards opens the work, which then jumps back in time to review the city’s physical decline in the ’70s and its ’90s renewal before returning the focus to the large developments of the last two decades. In addition to Hudson Yards, the volume examines the construction of commercial and residential spaces at Columbus Circle, the redevelopment of the World Trade Center, and the growth of high-rise condos selling for record-setting prices to international buyers whose identities are concealed by shell corporations. Developers Steve Ross, Harry Macklowe, and Kent Swig are the book’s main characters, with other developers, financiers, and real estate brokers playing smaller roles. The work is filled with juicy quotes and insider gossip, not only about the projects, but about the men’s personal lives as well, with Swig’s and Macklowe’s expensive divorces getting plenty of attention. Some anecdotes appear multiple times throughout the text, like Macklowe’s late-night demolition of a building, adding to the sprawling nature of the narrative. But on the whole, Piore does a good job of keeping the threads of the story clear as he moves from one project to another. The complex financial and regulatory aspects of real estate development are explained in sufficient detail, making the volume appropriate for nonspecialist readers. As the work is focused primarily on major deals and the people involved in them, the sociological implications of the resulting housing shortages and growing economic inequality are only briefly touched on. Still, the author does acknowledge the problems along with celebrating the audacity and success of the long-shot bets that have resulted in multibillion-dollar wins.
A solid and informative exploration of major New York real estate developments.Pub Date: April 12, 2022
ISBN: 978-1-73794-340-2
Page Count: 380
Publisher: The Real Deal
Review Posted Online: March 21, 2022
Kirkus Reviews Issue: June 1, 2022
Review Program: Kirkus Indie
BOOK REVIEW
PERSPECTIVES
A declaration worth hearing out in a time of growing inequality—and indignity.
Noted number cruncher Sperling delivers an economist’s rejoinder to life, liberty, and the pursuit of happiness.
Former director of the National Economic Council in the administrations of Presidents Bill Clinton and Barack Obama, the author has long taken a view of the dismal science that takes economic justice fully into account. Alongside all the metrics and estimates and reckonings of GDP, inflation, and the supply curve, he holds the great goal of economic policy to be the advancement of human dignity, a concept intangible enough to chase the econometricians away. Growth, the sacred mantra of most economic policy, “should never be considered an appropriate ultimate end goal” for it, he counsels. Though 4% is the magic number for annual growth to be considered healthy, it is healthy only if everyone is getting the benefits and not just the ultrawealthy who are making away with the spoils today. Defining dignity, admits Sperling, can be a kind of “I know it when I see it” problem, but it does not exist where people are a paycheck away from homelessness; the fact, however, that people widely share a view of indignity suggests the “intuitive universality” of its opposite. That said, the author identifies three qualifications, one of them the “ability to meaningfully participate in the economy with respect, not domination and humiliation.” Though these latter terms are also essentially unquantifiable, Sperling holds that this respect—lack of abuse, in another phrasing—can be obtained through a tight labor market and monetary and fiscal policy that pushes for full employment. In other words, where management needs to come looking for workers, workers are likely to be better treated than when the opposite holds. In still other words, writes the author, dignity is in part a function of “ ‘take this job and shove it’ power,” which is a power worth fighting for.
A declaration worth hearing out in a time of growing inequality—and indignity.Pub Date: May 5, 2020
ISBN: 978-1-9848-7987-5
Page Count: 384
Publisher: Penguin Press
Review Posted Online: Feb. 25, 2020
Kirkus Reviews Issue: March 15, 2020
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