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PREDICTING NEW WORDS

THE SECRETS OF THEIR SUCCESS

Farewell soccer moms, hello women of cover.

Language authority Metcalf (The World in So Many Words, 1999, etc.) entices readers into the quirky, sometimes mysterious process by which brand-new words and phrases emerge to define the times in which we live.

Technology’s march crushes as many words as it anoints, observes Metcalf (English/MacMurray Coll.). “Chad,” for instance, even though it has recently spawned “hanging” and “pregnant” variants, will not outlive the punch card. The author’s main premise is that he has developed a formula that, applied to existing neologisms, will let us make an educated guess as to whether they will stick around or not. The FUDGE scale (Frequency of use, Unobtrusiveness, Diversity of users, Generation of other forms, Endurance) is mildly persuasive, but Metcalf’s text is not mission-critical stuff; it’s just plain fun. For example, the origin of the now universally accepted “okay” is traced to a wacky but thankfully short-lived fad among 19th-century writers and editors to use garbled acronyms as a kind of satiric commentary: hence, “all correct” becomes O.K. in the same vein that N.S.M.G. stands for “‘nuff said ’mong gentlemen.” Even more amusing are fraudulent scholarly attempts to pass “okay” off as derivative of foreignisms ranging from French to Finnish and even Scots dialect (“Och aye,” or, “oh, yes”). More serious is the way event-driven phrases latch on as historical shorthand: “9/11,” for instance, recasts “Ground Zero,” a nearly forgotten technical reference to the point of a nuclear detonation, into a site of unspeakable horror. Also notable is the growing impact of computer analysis on word origins. Shakespeare, for example, is credited by the Oxford English Dictionary with inventing more than 1,000 English words since legitimized by common usage; recent scanning of earlier texts reveals, however, that the Bard may often have taken preexisting but little-used words and put them solidly on the map within the memorable contexts of his works.

Farewell soccer moms, hello women of cover.

Pub Date: Oct. 21, 2002

ISBN: 0-618-13006-3

Page Count: 224

Publisher: Houghton Mifflin

Review Posted Online: May 19, 2010

Kirkus Reviews Issue: Aug. 15, 2002

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THE ELEMENTS OF STYLE

50TH ANNIVERSARY EDITION

Stricter than, say, Bergen Evans or W3 ("disinterested" means impartial — period), Strunk is in the last analysis...

Privately published by Strunk of Cornell in 1918 and revised by his student E. B. White in 1959, that "little book" is back again with more White updatings.

Stricter than, say, Bergen Evans or W3 ("disinterested" means impartial — period), Strunk is in the last analysis (whoops — "A bankrupt expression") a unique guide (which means "without like or equal").

Pub Date: May 15, 1972

ISBN: 0205632645

Page Count: 105

Publisher: Macmillan

Review Posted Online: Oct. 28, 2011

Kirkus Reviews Issue: May 1, 1972

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NUTCRACKER

This is not the Nutcracker sweet, as passed on by Tchaikovsky and Marius Petipa. No, this is the original Hoffmann tale of 1816, in which the froth of Christmas revelry occasionally parts to let the dark underside of childhood fantasies and fears peek through. The boundaries between dream and reality fade, just as Godfather Drosselmeier, the Nutcracker's creator, is seen as alternately sinister and jolly. And Italian artist Roberto Innocenti gives an errily realistic air to Marie's dreams, in richly detailed illustrations touched by a mysterious light. A beautiful version of this classic tale, which will captivate adults and children alike. (Nutcracker; $35.00; Oct. 28, 1996; 136 pp.; 0-15-100227-4)

Pub Date: Oct. 28, 1996

ISBN: 0-15-100227-4

Page Count: 136

Publisher: Harcourt

Review Posted Online: May 19, 2010

Kirkus Reviews Issue: Aug. 15, 1996

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