Common-sense, if not earth-shattering, advice that should come in handy for anyone wanting to prosper in sales.

The Rival


A debut guide that shows how to succeed in business while really trying.

In this primer for budding entrepreneurs, Von Seeger lays out some ground rules for success, taken from what he calls his “well-executed career.” Von Seeger, a multi-lingual native of Germany who’s worked for many years as a salesman, mainly for telecommunications companies, writes that he intends this compact guide as “a tool for those seeking to learn and follow in my footsteps.” The most important ingredients in his recipe for sales success, he says, are relationships, confidence, and “emotional intelligence.” It also helps, he says, to know in detail what one is selling, to study the competition, and to let honesty, integrity, and a do-unto-others attitude guide one’s business relationships. Along the way, he offers tips on job interviews, resumes, and tactics for establishing all-important business connections. He sprinkles the text with examples from his own career to illustrate his points, such as when he got face time with hard-to-reach executives by befriending their assistants. He also tells the story of a German businessman who threw his sales reps’ desks’ contents out the window when he found them sitting in the office during work hours instead of getting their feet on the street. Von Seeger has produced a concise how-to guide about getting ahead in business, especially sales, that will be particularly useful to those just starting their careers. His liberal use of examples from his own life helps illustrate his ideas for how to get ahead. He occasionally falls back on clichés (“knowledge is power, and the devil is in the details”), but in general, his writing is clear, crisp, and to the point. At times, though, he appears to contradict himself; for example, he warns against “greed and lack of respect for team members, colleagues, and partners,” but also condones the firing of 80 percent of sales reps who aren’t premium producers.

Common-sense, if not earth-shattering, advice that should come in handy for anyone wanting to prosper in sales.

Pub Date: Dec. 10, 2015

ISBN: 978-1-4917-8079-4

Page Count: 136

Publisher: iUniverse

Review Posted Online: March 10, 2016

Did you like this book?

No Comments Yet

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our...


A psychologist and Nobel Prize winner summarizes and synthesizes the recent decades of research on intuition and systematic thinking.

The author of several scholarly texts, Kahneman (Emeritus Psychology and Public Affairs/Princeton Univ.) now offers general readers not just the findings of psychological research but also a better understanding of how research questions arise and how scholars systematically frame and answer them. He begins with the distinction between System 1 and System 2 mental operations, the former referring to quick, automatic thought, the latter to more effortful, overt thinking. We rely heavily, writes, on System 1, resorting to the higher-energy System 2 only when we need or want to. Kahneman continually refers to System 2 as “lazy”: We don’t want to think rigorously about something. The author then explores the nuances of our two-system minds, showing how they perform in various situations. Psychological experiments have repeatedly revealed that our intuitions are generally wrong, that our assessments are based on biases and that our System 1 hates doubt and despises ambiguity. Kahneman largely avoids jargon; when he does use some (“heuristics,” for example), he argues that such terms really ought to join our everyday vocabulary. He reviews many fundamental concepts in psychology and statistics (regression to the mean, the narrative fallacy, the optimistic bias), showing how they relate to his overall concerns about how we think and why we make the decisions that we do. Some of the later chapters (dealing with risk-taking and statistics and probabilities) are denser than others (some readers may resent such demands on System 2!), but the passages that deal with the economic and political implications of the research are gripping.

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our minds.

Pub Date: Nov. 1, 2011

ISBN: 978-0-374-27563-1

Page Count: 512

Publisher: Farrar, Straus and Giroux

Review Posted Online: Sept. 4, 2011

Kirkus Reviews Issue: Sept. 15, 2011

Did you like this book?

A timely, vividly realized reminder to slow down and harness the restorative wonders of serenity.


An exploration of the importance of clarity through calmness in an increasingly fast-paced world.

Austin-based speaker and strategist Holiday (Conspiracy: Peter Thiel, Hulk Hogan, Gawker, and the Anatomy of Intrigue, 2018, etc.) believes in downshifting one’s life and activities in order to fully grasp the wonder of stillness. He bolsters this theory with a wide array of perspectives—some based on ancient wisdom (one of the author’s specialties), others more modern—all with the intent to direct readers toward the essential importance of stillness and its “attainable path to enlightenment and excellence, greatness and happiness, performance as well as presence.” Readers will be encouraged by Holiday’s insistence that his methods are within anyone’s grasp. He acknowledges that this rare and coveted calm is already inside each of us, but it’s been worn down by the hustle of busy lives and distractions. Recognizing that this goal requires immense personal discipline, the author draws on the representational histories of John F. Kennedy, Buddha, Tiger Woods, Fred Rogers, Leonardo da Vinci, and many other creative thinkers and scholarly, scientific texts. These examples demonstrate how others have evolved past the noise of modern life and into the solitude of productive thought and cleansing tranquility. Holiday splits his accessible, empowering, and sporadically meandering narrative into a three-part “timeless trinity of mind, body, soul—the head, the heart, the human body.” He juxtaposes Stoic philosopher Seneca’s internal reflection and wisdom against Donald Trump’s egocentric existence, with much of his time spent “in his bathrobe, ranting about the news.” Holiday stresses that while contemporary life is filled with a dizzying variety of “competing priorities and beliefs,” the frenzy can be quelled and serenity maintained through a deliberative calming of the mind and body. The author shows how “stillness is what aims the arrow,” fostering focus, internal harmony, and the kind of holistic self-examination necessary for optimal contentment and mind-body centeredness. Throughout the narrative, he promotes that concept mindfully and convincingly.

A timely, vividly realized reminder to slow down and harness the restorative wonders of serenity.

Pub Date: Oct. 1, 2019

ISBN: 978-0-525-53858-5

Page Count: 288

Publisher: Portfolio

Review Posted Online: July 21, 2019

Kirkus Reviews Issue: Aug. 15, 2019

Did you like this book?