An autobiographical reflection that’s more consistently inspiring than informative.
A CEO distills 10 spiritual principles that she says paved the way for her success.
Before founding a successful menu-labeling company called MenuTrinfo, debut author Craig weathered daunting personal challenges: She was raised by an alcoholic father and mentally ill mother, she says, and in her 20s, she struggled with addictions to drugs and alcohol. In 2005, at the age of 41, she was diagnosed with scleroderma, a debilitating autoimmune condition, and was given no more than 18 months to live. However, Craig persevered and began a successful business that developed a nutritional database for the food industry. This book—a combination of genuinely inspiring memoir and business-minded self-help manual—is largely focused on the 10 principles that guided Craig’s life and which she believes accounts for her accomplishments. For example, she discusses both the indispensability and limitations of passion, the importance of requesting help, and the chief virtues of courage, honesty, and persistence. An abiding theme is the notion that financial prosperity requires moral responsibility. The book’s instructional aspect seems intended for those who wish start a new business with limited experience; Craig is particularly informative when discussing low-cost alternatives to getting an MBA. Each chapter ends with a series of questions meant to provoke further contemplation, offering synoptic homework assignments of sorts. The author writes in charmingly informal prose style that’s consistently clear and accessible. The advice she offers is unfailingly sensible, but it’s also generally anodyne, with nothing that’s controversial or provocative; for example, here’s how she answers the question of why companies should act ethically: “just because it is the right thing.” No one would object to such a stance, of course, but it doesn’t make for a stirring read.
An autobiographical reflection that’s more consistently inspiring than informative.Pub Date: June 5, 2018
ISBN: 978-0-692-09524-9
Page Count: 226
Publisher: BCGA, LLC
Review Posted Online: June 16, 2018
Review Program: Kirkus Indie
Stricter than, say, Bergen Evans or W3 ("disinterested" means impartial — period), Strunk is in the last analysis...
Privately published by Strunk of Cornell in 1918 and revised by his student E. B. White in 1959, that "little book" is back again with more White updatings.
Stricter than, say, Bergen Evans or W3 ("disinterested" means impartial — period), Strunk is in the last analysis (whoops — "A bankrupt expression") a unique guide (which means "without like or equal").Pub Date: May 15, 1972
ISBN: 0205632645
Page Count: 105
Publisher: Macmillan
Review Posted Online: Oct. 28, 2011
Kirkus Reviews Issue: May 1, 1972
This is not the Nutcracker sweet, as passed on by Tchaikovsky and Marius Petipa. No, this is the original Hoffmann tale of 1816, in which the froth of Christmas revelry occasionally parts to let the dark underside of childhood fantasies and fears peek through. The boundaries between dream and reality fade, just as Godfather Drosselmeier, the Nutcracker's creator, is seen as alternately sinister and jolly. And Italian artist Roberto Innocenti gives an errily realistic air to Marie's dreams, in richly detailed illustrations touched by a mysterious light. A beautiful version of this classic tale, which will captivate adults and children alike. (Nutcracker; $35.00; Oct. 28, 1996; 136 pp.; 0-15-100227-4)
Pub Date: Oct. 28, 1996
ISBN: 0-15-100227-4
Page Count: 136
Publisher: Harcourt
Review Posted Online: May 19, 2010
Kirkus Reviews Issue: Aug. 15, 1996
BOOK REVIEW
BOOK REVIEW
© Copyright 2025 Kirkus Media LLC. All Rights Reserved.
Follow
Popular in this Genre
We can’t wait for you to join Kirkus!
It’s free and takes less than 10 seconds!
Already have an account? Log in.
OR
Sign in with GoogleTrouble signing in? Retrieve credentials.
Welcome Back!
OR
Sign in with GoogleTrouble signing in? Retrieve credentials.
