A disturbing examination of how social media technology spun out of control and what it means for the future.
Who is in control of our massive social media networks? According to this thought-provoking book, no one.
For the many Americans who feel that the past 15 years has been an endless cascade of crises and confusion, Auerbach presents some interesting observations. The author worked as a software engineer at Microsoft and Google, so he provides expertise as well as an understanding of tech companies. The central cause of the chaos is the rise of the titular meganets. The author defines a meganet as a “persistent, evolving, and opaque data network joining humans and computers.” Facebook is the best illustrative case, but there are others, and they share the characteristics of unprecedented growth in size and speed. Despite armies of programmers and incredibly complicated algorithms, as well as CEOs and governing boards, control remains elusive. The pace at which information is input, disseminated, and copied defies attempts to impose order. Even if Mark Zuckerberg and others wanted to prevent the spread of disruption, trolling, and disinformation, they are no longer capable of doing so. Determining which information is valid and useful is effectively impossible when every view has not only contrary data, but a slew of opposing opinions. The other side of this is the collection of huge amounts of data on individuals, with sorting and collation done by sophisticated AI technology. Auerbach takes the view that AI is not as reliable and unbiased as many want to believe, and he explores several instances where it has gone frighteningly wrong. Even more, it is a feature and not a glitch that the feedback process promotes extreme views and belligerent rhetoric. Auerbach proposes technical ideas to tame meganets, but they don’t sound persuasive. “We search for where the power really lies, when it does not lie anywhere,” he says. “Or else it lies everywhere at once, which is no more help.”
A disturbing examination of how social media technology spun out of control and what it means for the future.Pub Date: March 14, 2023
ISBN: 9781541774445
Page Count: 352
Publisher: PublicAffairs
Review Posted Online: Nov. 28, 2022
Kirkus Reviews Issue: Dec. 15, 2022
Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our...
A psychologist and Nobel Prize winner summarizes and synthesizes the recent decades of research on intuition and systematic thinking.
The author of several scholarly texts, Kahneman (Emeritus Psychology and Public Affairs/Princeton Univ.) now offers general readers not just the findings of psychological research but also a better understanding of how research questions arise and how scholars systematically frame and answer them. He begins with the distinction between System 1 and System 2 mental operations, the former referring to quick, automatic thought, the latter to more effortful, overt thinking. We rely heavily, writes, on System 1, resorting to the higher-energy System 2 only when we need or want to. Kahneman continually refers to System 2 as “lazy”: We don’t want to think rigorously about something. The author then explores the nuances of our two-system minds, showing how they perform in various situations. Psychological experiments have repeatedly revealed that our intuitions are generally wrong, that our assessments are based on biases and that our System 1 hates doubt and despises ambiguity. Kahneman largely avoids jargon; when he does use some (“heuristics,” for example), he argues that such terms really ought to join our everyday vocabulary. He reviews many fundamental concepts in psychology and statistics (regression to the mean, the narrative fallacy, the optimistic bias), showing how they relate to his overall concerns about how we think and why we make the decisions that we do. Some of the later chapters (dealing with risk-taking and statistics and probabilities) are denser than others (some readers may resent such demands on System 2!), but the passages that deal with the economic and political implications of the research are gripping.
Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our minds.Pub Date: Nov. 1, 2011
ISBN: 978-0-374-27563-1
Page Count: 512
Publisher: Farrar, Straus and Giroux
Review Posted Online: Sept. 3, 2011
Kirkus Reviews Issue: Sept. 15, 2011
BOOK REVIEW
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A passionate and accessible guide to humanizing the workplace.
Helbig and Norman present a game plan for making leadership more responsively human.
In this expanded update to The Psychological Safety Playbook: Lead More Powerfully by Being More Human (2023), the authors provide “practical strategies for responding to resistance, sparking change, embodying the change we want to see, and moving forward deliberately,” specifically in a business setting. They suggest ways to encourage what they call “changemakers” through the use of five key “plays” from their playbook: Communicate Courageously, Master the Art of Listening, Manage Your Reactions (“shift from automatic reaction to conscious response to stay better connected to yourself and others”), Embrace Risk and Failure, and Design Inclusive Rituals. The goal is to ensure that organizational cultures promote psychological safety, guided by leaders who “walk the talk” by emphasizing their own humanity at every turn. (“We must be the first to share our own failures with our teams, which will start to make it possible for others to do the same.”) This call for example-setting is sounded throughout the book as Helbig and Norman urge their target audience (leaders and would-be leaders) to go beyond mere instruction and instead embody the qualities they want to see in their subordinates, such as continuous learning, active curiosity, and self-reflection. Each chapter includes a detailed “Recommended Reading” section and text with extensive numbered and bulleted points formatted to make the core concepts more immediately digestible. The authors effectively employ clear and empathetic prose to assure readers that psychological safety is slow to build and quick to break, observing that such safety requires steady attention and delivers outsize payoffs as a result. They refreshingly ground a great deal of the material in psychology and neuroscience, pointing out, for instance, that research has demonstrated that the parasympathetic nervous system responds to honest appreciation, which improves creative thinking. Some wistful readers might consider some of the authors’ suggestions beyond the reach of their own organizations, as when group facilitators are advised to “gently intervene when someone dominates the conversation,” but hope springs eternal.
A passionate and accessible guide to humanizing the workplace.Pub Date: May 19, 2026
ISBN: 9798993550503
Page Count: 170
Publisher: Crazy Idea Press
Review Posted Online: April 23, 2026
Review Program: Kirkus Indie
BOOK REVIEW
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