Next book

HOW MINDS CHANGE

THE SURPRISING SCIENCE OF BELIEF, OPINION, AND PERSUASION

Convincing advice regarding a timely issue.

A combination of compelling overview and practical strategy.

Benjamin Franklin wrote that public libraries would empower the common man by giving him knowledge. Free public education, a 19th-century invention, proclaimed the same goal. In the following century, computers and, later, the internet would spread information everywhere, overwhelming the forces of censorship, propaganda, prejudice, and lies. As we all know, the opposite happened. This spread of misinformation has produced countless books about true believers who are impervious to evidence—contradictory facts actually strengthen their beliefs. In one of his examples, McRaney, author of You Are Not So Smart, examines attitudes toward same-sex marriage. At the turn of the 21st century, opposition was overwhelming; by the teens, it was crumbling; today, it’s gained fairly wide acceptance. What happened? Searching to discover why fiercely prejudiced people changed their minds, the author begins with the mind itself. Evolution designed the brain for survival, not accuracy. Making decisions from the raw data of our senses is hopelessly slow. Brains work fast and take shortcuts, so we see what we expect to see. When we encounter something that doesn’t make sense, our instinct is not to question our beliefs but to make it fit—and we almost always succeed. Only when contradictions pile up do individuals, reluctantly, reconsider. Equally important, humans are ultrasocial animals who value being accepted by their communities more than being right. Sociologist Brooke Harrington told McRaney, “Social death is more frightening than physical death.” After investigating the stories of true believers who saw the light, the author concludes by describing successful methods. With labels like “street epistemology” or “deep canvassing,” they involve building rapport; listening respectfully to a claim, however wacky; exploring the reasons behind it; and encouraging believers to judge the quality of their reasons. The goal is getting people to think about their own thinking. It doesn’t always work, but McRaney effectively shows how it has proven far more successful than focusing on facts.

Convincing advice regarding a timely issue.

Pub Date: June 21, 2022

ISBN: 978-0-593-19029-6

Page Count: 352

Publisher: Portfolio

Review Posted Online: March 23, 2022

Kirkus Reviews Issue: April 15, 2022

Awards & Accolades

Likes

  • Readers Vote
  • 26


Our Verdict

  • Our Verdict
  • GET IT


  • New York Times Bestseller


  • IndieBound Bestseller

Next book

GREENLIGHTS

A conversational, pleasurable look into McConaughey’s life and thought.

Awards & Accolades

Likes

  • Readers Vote
  • 26


Our Verdict

  • Our Verdict
  • GET IT


  • New York Times Bestseller


  • IndieBound Bestseller

All right, all right, all right: The affable, laconic actor delivers a combination of memoir and self-help book.

“This is an approach book,” writes McConaughey, adding that it contains “philosophies that can be objectively understood, and if you choose, subjectively adopted, by either changing your reality, or changing how you see it. This is a playbook, based on adventures in my life.” Some of those philosophies come in the form of apothegms: “When you can design your own weather, blow in the breeze”; “Simplify, focus, conserve to liberate.” Others come in the form of sometimes rambling stories that never take the shortest route from point A to point B, as when he recounts a dream-spurred, challenging visit to the Malian musician Ali Farka Touré, who offered a significant lesson in how disagreement can be expressed politely and without rancor. Fans of McConaughey will enjoy his memories—which line up squarely with other accounts in Melissa Maerz’s recent oral history, Alright, Alright, Alright—of his debut in Richard Linklater’s Dazed and Confused, to which he contributed not just that signature phrase, but also a kind of too-cool-for-school hipness that dissolves a bit upon realizing that he’s an older guy on the prowl for teenage girls. McConaughey’s prep to settle into the role of Wooderson involved inhabiting the mind of a dude who digs cars, rock ’n’ roll, and “chicks,” and he ran with it, reminding readers that the film originally had only three scripted scenes for his character. The lesson: “Do one thing well, then another. Once, then once more.” It’s clear that the author is a thoughtful man, even an intellectual of sorts, though without the earnestness of Ethan Hawke or James Franco. Though some of the sentiments are greeting card–ish, this book is entertaining and full of good lessons.

A conversational, pleasurable look into McConaughey’s life and thought.

Pub Date: Oct. 20, 2020

ISBN: 978-0-593-13913-4

Page Count: 304

Publisher: Crown

Review Posted Online: Oct. 27, 2020

Kirkus Reviews Issue: Dec. 1, 2020

Next book

THE CULTURE MAP

BREAKING THROUGH THE INVISIBLE BOUNDARIES OF GLOBAL BUSINESS

These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.

A helpful guide to working effectively with people from other cultures.

“The sad truth is that the vast majority of managers who conduct business internationally have little understanding about how culture is impacting their work,” writes Meyer, a professor at INSEAD, an international business school. Yet they face a wider array of work styles than ever before in dealing with clients, suppliers and colleagues from around the world. When is it best to speak or stay quiet? What is the role of the leader in the room? When working with foreign business people, failing to take cultural differences into account can lead to frustration, misunderstanding or worse. Based on research and her experiences teaching cross-cultural behaviors to executive students, the author examines a handful of key areas. Among others, they include communicating (Anglo-Saxons are explicit; Asians communicate implicitly, requiring listeners to read between the lines), developing a sense of trust (Brazilians do it over long lunches), and decision-making (Germans rely on consensus, Americans on one decider). In each area, the author provides a “culture map scale” that positions behaviors in more than 20 countries along a continuum, allowing readers to anticipate the preferences of individuals from a particular country: Do they like direct or indirect negative feedback? Are they rigid or flexible regarding deadlines? Do they favor verbal or written commitments? And so on. Meyer discusses managers who have faced perplexing situations, such as knowledgeable team members who fail to speak up in meetings or Indians who offer a puzzling half-shake, half-nod of the head. Cultural differences—not personality quirks—are the motivating factors behind many behavioral styles. Depending on our cultures, we understand the world in a particular way, find certain arguments persuasive or lacking merit, and consider some ways of making decisions or measuring time natural and others quite strange.

These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.

Pub Date: May 27, 2014

ISBN: 978-1-61039-250-1

Page Count: 288

Publisher: PublicAffairs

Review Posted Online: April 15, 2014

Kirkus Reviews Issue: May 1, 2014

Categories:
Close Quickview