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ONE STEP AHEAD

MASTERING THE ART AND SCIENCE OF NEGOTIATION

Not a quick read like many similar books but rather a deep, thoughtful master class on the “negotiation game.”

How to become “a mindful, sophisticated negotiator.”

Behavioral economist Sally, a veteran teacher of negotiations at Cornell and Dartmouth, goes beyond his two favorite books on the topic—How To Win Friends and Influence People (“not scientific”) and Getting To Yes (“limited”)—to explain how “becoming an analytical observer of the people around you” is the path to more effective negotiation. In this appealing, well-written book, he covers the skills and moves of outstanding negotiators, who “read” their counterparts, react, and create winning outcomes. The single most important factor for successful negotiators, writes the author, is toughness—not belligerent but rather determined and focused. Thorough preparation is critical. Advanced practitioners multitask, “practice, practice, practice,” and exhibit Edgar Allan Poe’s qualities of a con man: “minuteness, interest, perseverance, ingenuity, audacity, nonchalance, originality, impertinence, and grin.” They are “Machiavelli-esque,” combining concepts from game theory with insights from social psychology. Sally draws on a wonderful array of sources to illustrate his points, including beauty contests, TV wrestling, sociologist Erving Goffman’s insights into “framing negotiation as a drama,” John Steinbeck’s Grapes of Wrath, the Korean armistice talks, and U.N. diplomat Gianni Picco’s preparations for his early 1990s negotiations to free Western hostages in Lebanon. Whether discussing the advantages of a Columbo-like “surface incompetence” or of changing a bargaining persona “as if it were a mask,” the author fully explores the nuances of interactions. He also celebrates Richard Holbrooke’s winning “performance” during talks to end the Bosnia conflict, when the American diplomat’s troubled expression forced counterparts to ask, “What is it?” and Holbrooke said, “I’m worried. I don’t know if it’s going to work.” There are detailed chapters on key aspects of negotiation, from drama, acting, and performance to fairness, gender, and emotions.

Not a quick read like many similar books but rather a deep, thoughtful master class on the “negotiation game.”

Pub Date: May 5, 2020

ISBN: 978-1-250-16639-5

Page Count: 384

Publisher: St. Martin's

Review Posted Online: Feb. 4, 2020

Kirkus Reviews Issue: March 1, 2020

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COMEBACK

THE FALL AND RISE OF THE AMERICAN AUTOMOBILE INDUSTRY

An informative if overlong account of how American car makers regained much of the ground they had lost during the 1980s to foreign rivals in their own backyard and Europe. Drawing mainly on their own reportage as Detroit-based correspondents for The Wall Street Journal, Ingrassia and White offer a lively series of set pieces illustrating how Motown's Big Three (Chrysler, Ford, General Motors) managed to avert envelopment by their Japanese counterparts (Honda, Nissan, Toyota, et al.) and to launch an impressively effective counterattack. In large measure, the authors conclude, the improvement in the US industry's fortunes is attributable to its capacity to adopt and adapt the cost-control, employee-empowerment, productivity, and quality- assurance techniques pioneered by Japanese manufacturers. As Ingrassia and White make clear, however, the makeover was convulsive on the assembly line as well as in the executive suite. The authors do a fine job of reconstructing the boardroom coups that resulted in the ouster of such old-guard stalwarts as Chrysler's Lee Iacocca, Ford's Don Peterson, and GM's Bob Stempel (the unfortunate engineer who inherited the god-awful mess Roger Smith had made of the planet's largest commercial enterprise). Covered as well are the lesser lights who designed the passenger vehicles (Chrysler's Neon and Ford's born-again Mustang among others), plus the plant managers who reconciled the requirements of lean production with the aspirations of a unionized work force accustomed to adversarial labor relations. On the minus side of the ledger, Ingrassia and White have not resisted the temptation to include whatever they've learned in more than a decade on the automotive beat, and their narrative occasionally veers into trivial byways. Nonetheless, an engrossing and cautionary take on a consequential industry whose welfare is everybody's business. (16 pages of photos, not seen) (First serial to the Wall Street Journal; author tour)

Pub Date: Sept. 28, 1994

ISBN: 0-671-79214-8

Page Count: 496

Publisher: Simon & Schuster

Review Posted Online: June 24, 2010

Kirkus Reviews Issue: Aug. 1, 1994

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A PIECE OF THE ACTION

HOW THE MIDDLE CLASS JOINED THE MONEY CLASS

A wonderful pudding of a book that serves up large helpings of US socioeconomic history over the past 35 years or so. The title and subtitle notwithstanding, GQ columnist Nocera never makes clear precisely what he means by the middle class. Nor does he provide a systematic reckoning on the financial times since 1958 (when BankAmerica launched what became the Visa credit card). What he does offer, though, are thoroughly engrossing takes on the breakthrough innovations that democratized America's monetary life. There are tellingly detailed briefings on the largely unsung creators of money-market mutual funds (including the first to give investors check-writing privileges), NOW accounts, negotiable CDs, no-load mutual funds, and other financial services that an affluent society now takes for granted. The author also profiles the bankers, Wall Streeters, and others who played leading roles in a revolution that profoundly altered Main Street's attitudes toward credit, debt, investment, and savings. Cases in point range from Peter Lynch (Fidelity's star portfolio manager until his 1990 retirement) through Charles Schwab (of discount brokerage fame), Citicorp's Walter Wriston, and Marshall Loeb (former editor of Money, which continues to overstate the rewards while minimizing the risks of do-it-yourself capitalism). Assessed as well are the convulsive consequences of Paul Volcker's conquest of inflation, deregulation of depository institutions, the stock market's 1987 crash, and the low interest rates that channeled increasing amounts of money into equities during the early 1990s. Conspicuous by its absence, though, is any sustained coverage of the S&L scandals, insider trading, the takeover boom, junk bonds, the assets controlled by insurance companies, derivative securities products, exchange-listed options, futures contracts, and allied aspects of the domestic financial scene. Even so, Nocera delivers a savvy rundown on the landmark developments that in less than four decades have made consumer finance a multilateral bazaar in which beating the markets is a populist pastime.

Pub Date: Oct. 1, 1994

ISBN: 0-671-66756-4

Page Count: 480

Publisher: Simon & Schuster

Review Posted Online: June 24, 2010

Kirkus Reviews Issue: Aug. 1, 1994

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