Fundamentals of Project Sustainability by John Morfaw

Fundamentals of Project Sustainability

Strategies, Processes and Plans
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KIRKUS REVIEW

An analyst provides an overview of project management concepts, principles, and techniques in this business textbook.

Morfaw (Project Sustainability, 2011, etc.) begins this book by noting that the term “sustainable development” arose in the 1980s, with a United Nations–mandated commission defining it as “development which meets the present without compromising the ability of future generations to meet their own needs.” He then segues into how one must have projects with “a concrete plan for its long-term viability and ultimate sustainability in the very competitive marketplace” and that his idea of Project Sustainability Management can address such implementation issues. The book then breaks down the key elements of PSM, which include feasibility studies, risk management, benchmarking, audits, marketing plans, and the roles played by various teams and top management. As part of his discussion, Morfaw also reviews an array of related management practices, including Total Quality Management, Six Sigma, Knowledge Management, Project Portfolio Management, and S.W.O.T. (strengths, weaknesses, opportunities, and threats) Analysis. He concludes with excerpts of published sustainability plans from Wal-Mart and Costco, several project-planning checklists and templates, and a glossary of terms. Morfaw has published on this topic before and does an admirable job of trying to provide a high-level overview of several different project-management methods. The resulting narrative, unfortunately, is a dizzying tour of very closely related concepts, and PSM itself is not particularly clear or distinctive in the mix. The text itself is also organized in a similar fashion to a project plan, including numerous subsections (such as “Chapter 5:18”) as well as many bullet points and lists; the latter are helpful for scanning purposes, but they don’t make for especially engaging reading. Still, this compilation may serve as a starting point for students and managers as they begin to explore project management.

A commendable, if rather overwhelming, management roundup.

Pub Date: July 17th, 2014
ISBN: 978-1-5005-5586-3
Page count: 250pp
Publisher: CreateSpace
Program: Kirkus Indie
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