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AS SEEN ON TV

THE VISUAL CULTURE OF EVERYDAY LIFE IN THE 1950S

An absorbing study of the role of style and design in early postwar American culture. Marling (Art History and American Studies/ Univ. of Minnesota; coauthor of Iwo Jima: Monuments and the American Hero, 1991) examines the period when TV first leveled its electronic gaze at American life and a dynamic new set of visual and cultural values were born. She describes leisure pursuits like amateur painting— and its ghastly derivative, the paint-by-numbers set—that rose with the country's self-conscious new prosperity; the growth of automobile fetishism; kitchen gadgets and their meaning for ever- busier women; Elvis's nouveau-riche stylistic pretensions; and national unease over the comparative worth of less frivolous Soviet accomplishments. The book begins slowly, detailing the national obsession with Mamie Eisenhower's hair and clothing, but gathers momentum in describing Disneyland's antecedents, the psychosexual lure of chrome-laden cars, and the growing hegemony of design over function in the development of American products. Marling writes with flair, and her text engages the reader even when profound insight is lacking. Readers may disagree with her on occasion (that ``the French [fashion] salon is a woman's place, ultimately governed by her preferences and skills'' seems debatable). And sometimes the breezy tone is less appropriate—memoranda showing how Betty Crocker psychologists exploited women's fears of failure in the kitchen arouse no comment from the author. Assertions that designers provided buyers a sensation of mobility and choice, and that these aren't bad aims, on the other hand, make sense. And Marling's right in noting that critics often missed what was pleasurable—and anti-elitist—about ``populuxe'' fashions of the '50s. Though Marling chooses to remain more chronicler than critic, this archaeology of our recent visual past is as important as any recent political history of the period, and far fresher in approach. (Illustrations, not seen)

Pub Date: Sept. 1, 1994

ISBN: 0-674-04882-2

Page Count: 352

Publisher: Harvard Univ.

Review Posted Online: May 19, 2010

Kirkus Reviews Issue: July 15, 1994

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THE ELEMENTS OF STYLE

50TH ANNIVERSARY EDITION

Stricter than, say, Bergen Evans or W3 ("disinterested" means impartial — period), Strunk is in the last analysis...

Privately published by Strunk of Cornell in 1918 and revised by his student E. B. White in 1959, that "little book" is back again with more White updatings.

Stricter than, say, Bergen Evans or W3 ("disinterested" means impartial — period), Strunk is in the last analysis (whoops — "A bankrupt expression") a unique guide (which means "without like or equal").

Pub Date: May 15, 1972

ISBN: 0205632645

Page Count: 105

Publisher: Macmillan

Review Posted Online: Oct. 28, 2011

Kirkus Reviews Issue: May 1, 1972

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NUTCRACKER

This is not the Nutcracker sweet, as passed on by Tchaikovsky and Marius Petipa. No, this is the original Hoffmann tale of 1816, in which the froth of Christmas revelry occasionally parts to let the dark underside of childhood fantasies and fears peek through. The boundaries between dream and reality fade, just as Godfather Drosselmeier, the Nutcracker's creator, is seen as alternately sinister and jolly. And Italian artist Roberto Innocenti gives an errily realistic air to Marie's dreams, in richly detailed illustrations touched by a mysterious light. A beautiful version of this classic tale, which will captivate adults and children alike. (Nutcracker; $35.00; Oct. 28, 1996; 136 pp.; 0-15-100227-4)

Pub Date: Oct. 28, 1996

ISBN: 0-15-100227-4

Page Count: 136

Publisher: Harcourt

Review Posted Online: May 19, 2010

Kirkus Reviews Issue: Aug. 15, 1996

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