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UNSTOPPABLE BRAIN

An uplifting, scientifically supported guide to motivate real and lasting life changes.

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Bobinet presents a self-help guide to changing negative behaviors that focuses on a newly researched part of the brain in this nonfiction work.

Based on the latest scientific findings, the author, a physician and health care executive, believes that the way we have previously been taught to change our behaviors and alter bad habits relies too heavily on “performative approaches” that essentially set us up to fail. Per Bobinet, the dopamine rushes that occur when pursuing “SMART” (“specific, measurable, achievable, relevant, time-bound”) goals don’t result in long-term success. Instead, scientists have turned their focus to the habenula, a small area located in the brain’s thalamus that “activates whenever there is perceived failure and then, often subconsciously, downregulates one’s motivation to try again.” The author explores how certain activities or events (like making New Year’s resolutions) can actually trigger the habenula in different ways and introduces a new “iterative approach” toward making lasting change that can be remembered through the acronym ITERATES (standing for Inspiration, Time, Environment, Reduce, Add, Togetherness, Expectations, and Swaps). Essentially, Bobinet posits, the key to sustaining behavioral changes is using the brain’s natural neuroplasticity and understanding how the habenula works. Some of what the author discusses is likely to sound familiar to most readers, such as the harmful effect of social media on mental health (especially for adolescents), but there is plenty of information about the habenula that is likely to be new. While scientific descriptions, cited studies, and occasional charts and graphs support Bobinet’s argument, her writing is clear enough to prove easily accessible even to readers with no science background at all. Plenty of anecdotes, as well as a keen insight into people’s internal struggles, transform a straightforward self-help guide into a motivational powerhouse: “You can’t pull up an old habit’s roots simply by forming another one on top; you’re just providing a new highway that you prefer to drive right now.”

An uplifting, scientifically supported guide to motivate real and lasting life changes.

Pub Date: March 19, 2024

ISBN: 979-8887503684

Page Count: 208

Publisher: ForbesBooks

Review Posted Online: March 6, 2024

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THINKING, FAST AND SLOW

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our...

A psychologist and Nobel Prize winner summarizes and synthesizes the recent decades of research on intuition and systematic thinking.

The author of several scholarly texts, Kahneman (Emeritus Psychology and Public Affairs/Princeton Univ.) now offers general readers not just the findings of psychological research but also a better understanding of how research questions arise and how scholars systematically frame and answer them. He begins with the distinction between System 1 and System 2 mental operations, the former referring to quick, automatic thought, the latter to more effortful, overt thinking. We rely heavily, writes, on System 1, resorting to the higher-energy System 2 only when we need or want to. Kahneman continually refers to System 2 as “lazy”: We don’t want to think rigorously about something. The author then explores the nuances of our two-system minds, showing how they perform in various situations. Psychological experiments have repeatedly revealed that our intuitions are generally wrong, that our assessments are based on biases and that our System 1 hates doubt and despises ambiguity. Kahneman largely avoids jargon; when he does use some (“heuristics,” for example), he argues that such terms really ought to join our everyday vocabulary. He reviews many fundamental concepts in psychology and statistics (regression to the mean, the narrative fallacy, the optimistic bias), showing how they relate to his overall concerns about how we think and why we make the decisions that we do. Some of the later chapters (dealing with risk-taking and statistics and probabilities) are denser than others (some readers may resent such demands on System 2!), but the passages that deal with the economic and political implications of the research are gripping.

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our minds.

Pub Date: Nov. 1, 2011

ISBN: 978-0-374-27563-1

Page Count: 512

Publisher: Farrar, Straus and Giroux

Review Posted Online: Sept. 3, 2011

Kirkus Reviews Issue: Sept. 15, 2011

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THE LAWS OF HUMAN NATURE

The Stoics did much better with the much shorter Enchiridion.

A follow-on to the author’s garbled but popular 48 Laws of Power, promising that readers will learn how to win friends and influence people, to say nothing of outfoxing all those “toxic types” out in the world.

Greene (Mastery, 2012, etc.) begins with a big sell, averring that his book “is designed to immerse you in all aspects of human behavior and illuminate its root causes.” To gauge by this fat compendium, human behavior is mostly rotten, a presumption that fits with the author’s neo-Machiavellian program of self-validation and eventual strategic supremacy. The author works to formula: First, state a “law,” such as “confront your dark side” or “know your limits,” the latter of which seems pale compared to the Delphic oracle’s “nothing in excess.” Next, elaborate on that law with what might seem to be as plain as day: “Losing contact with reality, we make irrational decisions. That is why our success often does not last.” One imagines there might be other reasons for the evanescence of glory, but there you go. Finally, spin out a long tutelary yarn, seemingly the longer the better, to shore up the truism—in this case, the cometary rise and fall of one-time Disney CEO Michael Eisner, with the warning, “his fate could easily be yours, albeit most likely on a smaller scale,” which ranks right up there with the fortuneteller’s “I sense that someone you know has died" in orders of probability. It’s enough to inspire a new law: Beware of those who spend too much time telling you what you already know, even when it’s dressed up in fresh-sounding terms. “Continually mix the visceral with the analytic” is the language of a consultant’s report, more important-sounding than “go with your gut but use your head, too.”

The Stoics did much better with the much shorter Enchiridion.

Pub Date: Oct. 23, 2018

ISBN: 978-0-525-42814-5

Page Count: 580

Publisher: Viking

Review Posted Online: July 30, 2018

Kirkus Reviews Issue: Aug. 15, 2018

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