Prudent, pragmatic guidance for those who can weather the author’s bombastic writing.
A myth-busting account of the hard realities of successful entrepreneurship.
Winget loves entrepreneurism—he’s devoted his professional life to it—but most people aren’t prepared for its demands. Unfortunately, owning one’s own business has become overly romanticized, and the author takes an uncompromising if rhetorically strident aim at “woo-woo thinking”; i.e., the language of self-empowerment that engenders unrealistic goals. Running a successful business, the author implores, is not about passion or love or a visionary idea. Neither is it about freedom—business owners generally don’t have any. And a desire to change the world is quixotic hubris—the world is intractably resistant to reform. The only sound motivation is profit, achieved by delivering a product that customers will buy or solving a problem painful enough they will pay to make it disappear. The author combines an unflinching wake-up call to idealistic dreamers with an overview of the onerous obligations of the business owner—this book is meant to edify and instruct and also scare off those who are unlikely to succeed. For example: “Love cannot be the reason you go into business.” Also, Winget provides a wealth of sound entrepreneurial counsel customized for the beginner and covering everything from social media to time management. An experienced and successful business owner, the author incisively analyzes the differences between an entrepreneurial hit and miss; the former is a salable response to a real consumer need, and the latter is a response to the business owner’s personal needs. The tone here sometimes veers toward tendentious, and the book isn’t free of empty clichés. “Lighten up! Don’t get your panties in a wad over every little thing that happens.” Still, for the reader thinking of launching their first business, this could be a helpful splash of cold water.
Prudent, pragmatic guidance for those who can weather the author’s bombastic writing.Pub Date: July 6, 2021
ISBN: 978-1-72-250511-0
Page Count: 250
Publisher: G&D Media
Review Posted Online: July 13, 2021
Review Program: Kirkus Indie
A sweet final word from an actor who leaves a legacy of compassion and kindness.
The late actor offers a gentle guide for living with more purpose, love, and joy.
Mixing poetry, prescriptive challenges, and elements of memoir, Heche (1969-2022) delivers a narrative that is more encouraging workbook than life story. The author wants to share what she has discovered over the course of a life filled with abuse, advocacy, and uncanny turning points. Her greatest discovery? Love. “Open yourself up to love and transform kindness from a feeling you extend to those around you to actions that you perform for them,” she writes. “Only by caring can we open ourselves up to the universe, and only by opening up to the universe can we fully experience all the wonders that it holds, the greatest of which is love.” Throughout the occasionally overwrought text, Heche is heavy on the concept of care. She wants us to experience joy as she does, and she provides a road map for how to get there. Instead of slinking away from Hollywood and the ridicule that she endured there, Heche found the good and hung on, with Alec Baldwin and Harrison Ford starring as particularly shining knights in her story. Some readers may dismiss this material as vapid Hollywood stuff, but Heche’s perspective is an empathetic blend of Buddhism (minimize suffering), dialectical behavioral therapy (tolerating distress), Christianity (do unto others), and pre-Socratic philosophy (sufficient reason). “You’re not out to change the whole world, but to increase the levels of love and kindness in the world, drop by drop,” she writes. “Over time, these actions wear away the coldness, hate, and indifference around us as surely as water slowly wearing away stone.” Readers grieving her loss will take solace knowing that she lived her love-filled life on her own terms. Heche’s business and podcast partner, Heather Duffy, writes the epilogue, closing the book on a life well lived.
A sweet final word from an actor who leaves a legacy of compassion and kindness.Pub Date: Jan. 24, 2023
ISBN: 9781627783316
Page Count: 176
Publisher: Viva Editions
Review Posted Online: Feb. 6, 2023
Kirkus Reviews Issue: March 1, 2023
A far-reaching, mostly persuasive guide that seeks to change how people approach inner challenges.
Ion and Irimia’s self-help book presents seven principles that can alter readers’ lives.
Many people face internal roadblocks that keep them from succeeding. While therapy remains a common treatment option, it can take years to make progress. Fast Transformation Protocols, the method advocated in Ion and Irimia’s guide, is the opposite, only requiring a minor time commitment. The seed for FTP was Ion’s first company, a recruitment agency for corporations in Transylvania, Romania. On a trip with a colleague named Sara, Ion freed the woman from the perception of abandonment, making Sara understand that benefits exist in even the most negative situations. FTP primarily operates by asking many “weird questions” and utilizing seven universal laws: those of duality, reflection, transformation, synchronicity, eristic (i.e., argumentative) escalation, order, and fractals. The laws mingle concepts from science, philosophy, and psychology. Just a few of the numerous examples the authors discuss regarding the law of duality alone include the Babylonians’ concept of celestial cycles; the Chinese version, yin and yang; and, in biology, the balance of cell birth with cell death. Another inspiration is Carl Jung’s exploration of coincidences (the law of synchronicity) and archetypes (the law of fractals). Added to the mix is a helping of spirituality. The authors ask readers, when they’re contemplating life challenges, to consider sacred contracts, an idea that “before birth, your soul carefully chooses the exact context and circumstances it will incarnate into.” The ambitious guide is written in Ion’s voice; she’s a sensitive presence who seems to genuinely aspire to help others. She recalls that as a child, “I pulled my emotions inward and packed them tightly inside me, like delicate things wrapped in newspaper.” Yet this delicacy is balanced by a love of organization and rationality, reflected in this well-structured and mostly convincing book. Intriguing case studies demonstrate how the laws the authors discuss apply to real situations. But some readers will question the success rate. Using one of the seven universal laws is always shown as succeeding, although perhaps not immediately.
A far-reaching, mostly persuasive guide that seeks to change how people approach inner challenges.Pub Date: Sept. 15, 2025
ISBN: 9798993098203
Page Count: 313
Publisher: Inspired Life Circle LLC
Review Posted Online: Feb. 6, 2026
Review Program: Kirkus Indie
© Copyright 2026 Kirkus Media LLC. All Rights Reserved.
Follow
Popular in this Genre
We can’t wait for you to join Kirkus!
It’s free and takes less than 10 seconds!
Already have an account? Log in.
OR
Sign in with GoogleTrouble signing in? Retrieve credentials.
Welcome Back!
OR
Sign in with GoogleTrouble signing in? Retrieve credentials.
