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WILL THE FUTURE LIKE YOU?

REFLECTIONS ON THE AGE OF HYPER-REINVENTION

A thought-provoking consideration of the ways in which digital landscapes disrupt us at a fundamental level.

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Martin’s cultural analysis argues for a new approach to self-development.

“If the self was a project in the 20th century, then the self as a production is a hallmark of the 21st century,” argues the author. Unlike many self-help writers who stress the importance of strengthening one’s willpower, Martin asks: What if that forceful willpower is part of the problem? She makes the case that we are living in a “climate of extreme and persistent change—the type that alters the course of human destiny,” and that in this environment, identity is no longer an organizing principle. Per the author, our era demands that we continually reinvent ourselves, playing different roles in a world of constant uncertainty. Such “hyper-reinvention” is born of our hyper-connected world, where “identity exists as a personal, social, and commercial phenomenon in unprecedented ways.” This situation manifests in what Martin identifies as three “forces disrupting the self”: persona fog, chronic self-doubt, and the “cascading crossroads” of decision. In these pages, the author thoughtfully analyzes the emotional consequences of the gig economy, influencers, and confessional posting. Across all sectors, she argues, are economic incentives to mine trauma for content: “Those who mastered the art of the confessional drew more eyeballs. Advertisers followed.” As an alternative to hyper-reinvention, Martin posits that we must accept life’s uncertainty to creatively endure crises and discover a truer self. The author’s arguments are well sourced, supported by extensive endnotes and an elaborate bibliography. She references thinkers from across the cultural-philosophical canon, from Kierkegaard to Jia Tolentino. The author also weaves personal anecdotes from her own life to illustrate how moments of acute crisis provide opportunities for true self-discovery. While the text is occasionally repetitive, with an introduction that presents a slightly misleading organizational structure, this is a fresh work that incisively captures the zeitgeist.

A thought-provoking consideration of the ways in which digital landscapes disrupt us at a fundamental level.

Pub Date: March 5, 2026

ISBN: 9781800133082

Page Count: 160

Publisher: Karnac Books

Review Posted Online: May 27, 2026

Kirkus Reviews Issue: July 15, 2026

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THINKING, FAST AND SLOW

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our...

A psychologist and Nobel Prize winner summarizes and synthesizes the recent decades of research on intuition and systematic thinking.

The author of several scholarly texts, Kahneman (Emeritus Psychology and Public Affairs/Princeton Univ.) now offers general readers not just the findings of psychological research but also a better understanding of how research questions arise and how scholars systematically frame and answer them. He begins with the distinction between System 1 and System 2 mental operations, the former referring to quick, automatic thought, the latter to more effortful, overt thinking. We rely heavily, writes, on System 1, resorting to the higher-energy System 2 only when we need or want to. Kahneman continually refers to System 2 as “lazy”: We don’t want to think rigorously about something. The author then explores the nuances of our two-system minds, showing how they perform in various situations. Psychological experiments have repeatedly revealed that our intuitions are generally wrong, that our assessments are based on biases and that our System 1 hates doubt and despises ambiguity. Kahneman largely avoids jargon; when he does use some (“heuristics,” for example), he argues that such terms really ought to join our everyday vocabulary. He reviews many fundamental concepts in psychology and statistics (regression to the mean, the narrative fallacy, the optimistic bias), showing how they relate to his overall concerns about how we think and why we make the decisions that we do. Some of the later chapters (dealing with risk-taking and statistics and probabilities) are denser than others (some readers may resent such demands on System 2!), but the passages that deal with the economic and political implications of the research are gripping.

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our minds.

Pub Date: Nov. 1, 2011

ISBN: 978-0-374-27563-1

Page Count: 512

Publisher: Farrar, Straus and Giroux

Review Posted Online: Sept. 3, 2011

Kirkus Reviews Issue: Sept. 15, 2011

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THE CULTURE MAP

BREAKING THROUGH THE INVISIBLE BOUNDARIES OF GLOBAL BUSINESS

These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.

A helpful guide to working effectively with people from other cultures.

“The sad truth is that the vast majority of managers who conduct business internationally have little understanding about how culture is impacting their work,” writes Meyer, a professor at INSEAD, an international business school. Yet they face a wider array of work styles than ever before in dealing with clients, suppliers and colleagues from around the world. When is it best to speak or stay quiet? What is the role of the leader in the room? When working with foreign business people, failing to take cultural differences into account can lead to frustration, misunderstanding or worse. Based on research and her experiences teaching cross-cultural behaviors to executive students, the author examines a handful of key areas. Among others, they include communicating (Anglo-Saxons are explicit; Asians communicate implicitly, requiring listeners to read between the lines), developing a sense of trust (Brazilians do it over long lunches), and decision-making (Germans rely on consensus, Americans on one decider). In each area, the author provides a “culture map scale” that positions behaviors in more than 20 countries along a continuum, allowing readers to anticipate the preferences of individuals from a particular country: Do they like direct or indirect negative feedback? Are they rigid or flexible regarding deadlines? Do they favor verbal or written commitments? And so on. Meyer discusses managers who have faced perplexing situations, such as knowledgeable team members who fail to speak up in meetings or Indians who offer a puzzling half-shake, half-nod of the head. Cultural differences—not personality quirks—are the motivating factors behind many behavioral styles. Depending on our cultures, we understand the world in a particular way, find certain arguments persuasive or lacking merit, and consider some ways of making decisions or measuring time natural and others quite strange.

These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.

Pub Date: May 27, 2014

ISBN: 978-1-61039-250-1

Page Count: 288

Publisher: PublicAffairs

Review Posted Online: April 15, 2014

Kirkus Reviews Issue: May 1, 2014

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