A readable, straight-talking rescue plan for businesses stuck in distracted ruts.
Moulton offers a strategy to help entrepreneurs get unstuck and move forward.
As the author warns his readers right at the start of his nonfiction debut, stagnation isn’t merely depressing—it’s also expensive and can kill a business. “The hidden cost of staying stuck compounds daily,” he writes. “Every year you don’t evolve beyond your current capabilities costs you exponentially more than just this year’s missed income—it costs you the compound growth that builds generational wealth.” In these pages, Moulton analyzes some of the factors that might stall the evolution he advocates. The algorithmic war that social media platforms wage to fragment attention spans and keep users perpetually scrolling, for instance, comes in for particularly sharp ire. “They’re not accidentally distracting you,” the author writes of these companies. “They’re systematically engineering your inability to focus so they can put their ads in front of your eyeballs. It’s actually criminal.” Drawing on his long experience in business and lessons taken from other entrepreneurs, Moulton proposes, as a solution to this fragmented stagnation, something he calls the Ultradian Method, which he compiled after learning from “countless leaders, team members, and entrepreneurs who trusted me with their problems and taught me their solutions.” Central to this method is something the author calls “Revenue Rhythm,” a “flexible framework that protects your money-making capacity while adapting to client needs.” This Revenue Rhythm, a “strategic cognitive resource allocation that bends without breaking,” is essentially a structured way of paying attention.
Some readers may find it concerning that one of the core assumptions of “Revenue Rhythm” is that focused entrepreneurial activity must be undertaken in “sprints,” but Moulton makes a cogent case that the constant distractions of the Internet have fundamentally compromised the ability of “knowledge workers” to bear down. The author provides readers with page after page of bullet pointed tips designed to help them reclaim their ability to concentrate and get unstuck. Moulton urges his audience to “track interruption urges without acting on them (this is fascinating and horrifying)” and reminds readers to “celebrate small wins—even 30 focused minutes is progress.” While some of Moulton’s sentiments read like the typical bromides found in many business motivation books (“Not tomorrow. Not next week. Not when conditions are perfect”), and he occasionally lapses into turgid corporate-speak (“Without proper platform support that drives focused execution customized to your stage, you fall into the priority confusion that keeps entrepreneurs stuck”), his passionate calls for focused flexibility are always sharply stated, especially when he asks readers what they’re really risking by incrementally changing their daily behaviors (“The answer is nothing. There is nothing at risk”). The plan to help “knowledge workers” focus is carefully and clearly laid out (the text is full of single-sentence paragraphs) and boils down to four things that really matter: gathering intelligence, connecting business referrals to your specific expertise, taking control of the resulting conversations, and keeping the sources of the referrals engaged. Moulton’s readers will be engaged as well.
A readable, straight-talking rescue plan for businesses stuck in distracted ruts.Pub Date: N/A
ISBN: N/A
Page Count: -
Publisher: N/A
Review Posted Online: Oct. 23, 2025
Review Program: Kirkus Indie
An inventive, timely fantasy that’s nonstop fun.
A businessman plans to exploit a portal to a magical realm in this fantasy adventure.
Marc Aaron has a knack for finding oil. He’s traveled all over Africa and the Middle East, guiding his small company, Epoch, to success. When billionaire Roland Griff summons him to New York, Marc leaves Libya immediately. In anticipation of a thrilling new job prospect, Marc asks his wife, Diane, and their children to meet him in Manhattan. The oilman reunites with his family at the Waldorf Astoria hotel after two years apart. Marc receives a chilly reception from his wife and his daughter, who asks, “So, how’s the greenhouse-gas biz going?” Soon, the family is touring the Griff Corp building. To his astonishment, Marc learns that the company’s success with importing goods and materials is the result of a magical gateway. In a subterranean chamber, a strange glowing orb gives Griff access to a medieval realm of elves, orcs, and other magical beings. Griff wants Marc’s expertise in acquiring this Fourth World’s resources. When armed soldiers prepare to enter the gateway, the general, an orc, launches his invasion plan. Robertson has ensured that there’s fun, heart, and excitement in every scene of his latest novel. Marc and Diane’s rocky marriage is a drama on par with the orc invasion; he takes Griff’s offer without consulting her so the family can finally live together. When war hits the city’s streets, events remain entertaining, with a measured amount of gore that never feels gratuitous (“The headless troll turned and felt about awkwardly for its missing cranium”). Robertson’s comedic timing is phenomenal, as when a blowhard general admires his vanilla latte by saying, “If our boys had these in ’Nam we’d have won that war.” Moral and environmental reckonings factor into the finale, e.g., Griff tells Marc, “Drilling for oil, exploiting the locals is what we do, you and I.” A last-minute gambit sets up a potentially bold sequel.
An inventive, timely fantasy that’s nonstop fun.Pub Date: N/A
ISBN: N/A
Page Count: 286
Publisher: Gin & Tonic Press
Review Posted Online: March 3, 2022
Kirkus Reviews Issue: May 1, 2022
Review Program: Kirkus Indie
A straightforward, if rather basic, understanding of income considerations in one’s later years.
Financial planner Lynch provides a plan for people contemplating retirement in this financial how-to book.
“Your gut tells you that you have enough money to retire, but your head is not quite sure,” the author writes, and his book aims to help readers make up their minds. He begins with the story of a fictional potential retiree named Maria who had a sizable savings account that generated enough interest to supplement her Social Security income. But with the Great Recession of 2007 to 2009, she lost most of that supplemental income. Lynch uses this example to examine earlier financial truisms that no longer work in today’s market: “It’s time for a new formula and a new definition of safety,” he says. The book aims to help readers find ways to generate wealth that aren’t subject to economic swings that are out of readers’ control. Using real-life examples, Lynch analyzes how much each family needs in various “buckets” to generate income, outlining three basic parts to any retirement plan: principal, which is a “U.S. government-denominated asset that will never decline in nominal value”; reliable income; and growth that outpaces inflation. Over the course of the book, Lynch explains these three aspects of generating retirement income in simple, clear terms, and with each example, he includes easy-to-understand charts and illustrations to clarify his points. Those who are familiar with retirement literature are likely to find it rather generic, though, with few new insights. That said, many readers will appreciate the takeaway that not considering inflation when planning for retirement can be a costly oversight: “Inflation: The carbon monoxide of retirement—the slow, silent killer that turns a dollar into fifty cents.”
A straightforward, if rather basic, understanding of income considerations in one’s later years.Pub Date: May 31, 2022
ISBN: 978-1-5445-3026-0
Page Count: 164
Publisher: Lioncrest Publishing
Review Posted Online: July 25, 2022
Review Program: Kirkus Indie
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