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CREATING WEALTH WITH A SMALL BUSINESS

: STRATEGIES, TACTICS AND MODELS FOR ENTREPRENEURS

Thorough, clear and valuable information for entrepreneurs.

Entrepreneur Blanchard presents a manual for planning, nurturing, maintaining and selling a small business, with timely advice for the current recession.

Think local, consider your values and see the world from the customer’s viewpoint when planning your business, Blanchard urges. He also advises to allow sufficient time–one to three years–for thorough planning. The author reviews the risks and benefits of business ownership while stressing the need for a strategic business plan and strong leadership. A brief entrepreneurship personality assessment follows a review of personality traits that may lead to success in business ownership–such as working with ideas and numbers, being customer-oriented and an ability to prioritize. Large business has been dominant in the United States for much of the past century, and Blanchard provides a great deal of information and advice to help workers make a transition. He explains ways to pursue success in this big-business world and how to proceed in the event of failure, with notes on debt and medical insurance. The author strongly cautions entrepreneurs that years may pass until they draw a salary from their venture. He also discusses protecting the informational assets of a business when working with suppliers and others outside the company, reminding that suppliers are neither friends nor customers. Blanchard recommends tech-savvy measures like a Web interface and notes that social networking can be a useful tool. Since pricing strategies have a major impact on success, the author discusses the concepts involved in successfully entering the market. He also reviews the endpoint–offering the carefully nurtured business up for sale–and recommends methods for pricing the business. While additional tables and charts may have been useful, the text is thoroughly footnoted and includes examples and case studies. The last section addresses special concerns of small businesses during times of recession, making the book relevant to today’s financial climate.

Thorough, clear and valuable information for entrepreneurs.

Pub Date: Feb. 17, 2009

ISBN: 978-1-4392-1458-9

Page Count: -

Publisher: N/A

Review Posted Online: May 23, 2010

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THE CULTURE MAP

BREAKING THROUGH THE INVISIBLE BOUNDARIES OF GLOBAL BUSINESS

These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.

A helpful guide to working effectively with people from other cultures.

“The sad truth is that the vast majority of managers who conduct business internationally have little understanding about how culture is impacting their work,” writes Meyer, a professor at INSEAD, an international business school. Yet they face a wider array of work styles than ever before in dealing with clients, suppliers and colleagues from around the world. When is it best to speak or stay quiet? What is the role of the leader in the room? When working with foreign business people, failing to take cultural differences into account can lead to frustration, misunderstanding or worse. Based on research and her experiences teaching cross-cultural behaviors to executive students, the author examines a handful of key areas. Among others, they include communicating (Anglo-Saxons are explicit; Asians communicate implicitly, requiring listeners to read between the lines), developing a sense of trust (Brazilians do it over long lunches), and decision-making (Germans rely on consensus, Americans on one decider). In each area, the author provides a “culture map scale” that positions behaviors in more than 20 countries along a continuum, allowing readers to anticipate the preferences of individuals from a particular country: Do they like direct or indirect negative feedback? Are they rigid or flexible regarding deadlines? Do they favor verbal or written commitments? And so on. Meyer discusses managers who have faced perplexing situations, such as knowledgeable team members who fail to speak up in meetings or Indians who offer a puzzling half-shake, half-nod of the head. Cultural differences—not personality quirks—are the motivating factors behind many behavioral styles. Depending on our cultures, we understand the world in a particular way, find certain arguments persuasive or lacking merit, and consider some ways of making decisions or measuring time natural and others quite strange.

These are not hard and fast rules, but Meyer delivers important reading for those engaged in international business.

Pub Date: May 27, 2014

ISBN: 978-1-61039-250-1

Page Count: 288

Publisher: PublicAffairs

Review Posted Online: April 15, 2014

Kirkus Reviews Issue: May 1, 2014

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GOOD ECONOMICS FOR HARD TIMES

Occasionally wonky but overall a good case for how the dismal science can make the world less—well, dismal.

“Quality of life means more than just consumption”: Two MIT economists urge that a smarter, more politically aware economics be brought to bear on social issues.

It’s no secret, write Banerjee and Duflo (co-authors: Poor Economics: A Radical Rethinking of the Way To Fight Global Poverty, 2011), that “we seem to have fallen on hard times.” Immigration, trade, inequality, and taxation problems present themselves daily, and they seem to be intractable. Economics can be put to use in figuring out these big-issue questions. Data can be adduced, for example, to answer the question of whether immigration tends to suppress wages. The answer: “There is no evidence low-skilled migration to rich countries drives wage and employment down for the natives.” In fact, it opens up opportunities for those natives by freeing them to look for better work. The problem becomes thornier when it comes to the matter of free trade; as the authors observe, “left-behind people live in left-behind places,” which explains why regional poverty descended on Appalachia when so many manufacturing jobs left for China in the age of globalism, leaving behind not just left-behind people but also people ripe for exploitation by nationalist politicians. The authors add, interestingly, that the same thing occurred in parts of Germany, Spain, and Norway that fell victim to the “China shock.” In what they call a “slightly technical aside,” they build a case for addressing trade issues not with trade wars but with consumption taxes: “It makes no sense to ask agricultural workers to lose their jobs just so steelworkers can keep theirs, which is what tariffs accomplish.” Policymakers might want to consider such counsel, especially when it is coupled with the observation that free trade benefits workers in poor countries but punishes workers in rich ones.

Occasionally wonky but overall a good case for how the dismal science can make the world less—well, dismal.

Pub Date: Nov. 12, 2019

ISBN: 978-1-61039-950-0

Page Count: 432

Publisher: PublicAffairs

Review Posted Online: Aug. 28, 2019

Kirkus Reviews Issue: Sept. 15, 2019

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