A quirky, eclectic history of great flights, from balloons to space shuttles—with some generous plugs for the author’s own Virgin company.
Billionaire Branson (Business Stripped Bare: Adventures of a Global Entrepreneur, 2010, etc.), founder of Virgin Group, is a pilot and visionary in his own right, as he reminds us liberally throughout this lively, selective history of man’s attempts to take to the skies. The author likes nothing better than a story of someone willing to try what others say can’t be done, and he sprinkles his work with these inspiring tales, more or less chronologically: Master inventor Daedalus flew successfully out of King Minos’ labyrinth and reached Sicily, while his unfortunate son, Icarus, didn’t make it; the Montgolfier paper-manufacturing family engineered the first unmanned balloons in the late 18th century, followed by a host of subsequent lighter-than-air record-breakers, mostly French; gliders modeled on the wings of birds were perfected by Otto Lilienthal and others, until the Wright Brothers and mechanic Charles Taylor added the engine to activate propellers. Branson admires such daredevils as Manfred von Richthofen (aka the Red Baron) and entrepreneurial pilot Howard Hughes, as well as bold ladies like Florence “Pancho” Barnes, but he’s also interested in the physics of flight, offering brief disquisitions on the working of wings, the function of the jet stream and what the “sound barrier” means. But the author is especially fascinated by the evolution of the airline industry, its character largely shaped by the 1944 Convention on International Civil Aviation, the growth of Pan Am Airways and how the Internet has vastly altered the airline landscape. He also shares some of Virgin’s cutting-edge designs and prospects for spaceship flight.
In contrast to Martin van Creveld's polished, staid Age of Airpower (2011), Branson is above all enthusiastic about his subject and forward-seeing.Pub Date: May 1, 2011
ISBN: 978-1-61723-003-5
Page Count: 352
Publisher: Current
Review Posted Online: Feb. 1, 2011
Kirkus Reviews Issue: Feb. 1, 2011
Categories: BUSINESS | GENERAL BUSINESS
Did you like this book?
“Quality of life means more than just consumption”: Two MIT economists urge that a smarter, more politically aware economics be brought to bear on social issues.
It’s no secret, write Banerjee and Duflo (co-authors: Poor Economics: A Radical Rethinking of the Way To Fight Global Poverty, 2011), that “we seem to have fallen on hard times.” Immigration, trade, inequality, and taxation problems present themselves daily, and they seem to be intractable. Economics can be put to use in figuring out these big-issue questions. Data can be adduced, for example, to answer the question of whether immigration tends to suppress wages. The answer: “There is no evidence low-skilled migration to rich countries drives wage and employment down for the natives.” In fact, it opens up opportunities for those natives by freeing them to look for better work. The problem becomes thornier when it comes to the matter of free trade; as the authors observe, “left-behind people live in left-behind places,” which explains why regional poverty descended on Appalachia when so many manufacturing jobs left for China in the age of globalism, leaving behind not just left-behind people but also people ripe for exploitation by nationalist politicians. The authors add, interestingly, that the same thing occurred in parts of Germany, Spain, and Norway that fell victim to the “China shock.” In what they call a “slightly technical aside,” they build a case for addressing trade issues not with trade wars but with consumption taxes: “It makes no sense to ask agricultural workers to lose their jobs just so steelworkers can keep theirs, which is what tariffs accomplish.” Policymakers might want to consider such counsel, especially when it is coupled with the observation that free trade benefits workers in poor countries but punishes workers in rich ones.
Occasionally wonky but overall a good case for how the dismal science can make the world less—well, dismal.Pub Date: Nov. 12, 2019
ISBN: 978-1-61039-950-0
Page Count: 432
Publisher: PublicAffairs
Review Posted Online: Aug. 28, 2019
Kirkus Reviews Issue: Sept. 15, 2019
Did you like this book?
SEEN & HEARD
An exploration of the importance of clarity through calmness in an increasingly fast-paced world.
Austin-based speaker and strategist Holiday (Conspiracy: Peter Thiel, Hulk Hogan, Gawker, and the Anatomy of Intrigue, 2018, etc.) believes in downshifting one’s life and activities in order to fully grasp the wonder of stillness. He bolsters this theory with a wide array of perspectives—some based on ancient wisdom (one of the author’s specialties), others more modern—all with the intent to direct readers toward the essential importance of stillness and its “attainable path to enlightenment and excellence, greatness and happiness, performance as well as presence.” Readers will be encouraged by Holiday’s insistence that his methods are within anyone’s grasp. He acknowledges that this rare and coveted calm is already inside each of us, but it’s been worn down by the hustle of busy lives and distractions. Recognizing that this goal requires immense personal discipline, the author draws on the representational histories of John F. Kennedy, Buddha, Tiger Woods, Fred Rogers, Leonardo da Vinci, and many other creative thinkers and scholarly, scientific texts. These examples demonstrate how others have evolved past the noise of modern life and into the solitude of productive thought and cleansing tranquility. Holiday splits his accessible, empowering, and sporadically meandering narrative into a three-part “timeless trinity of mind, body, soul—the head, the heart, the human body.” He juxtaposes Stoic philosopher Seneca’s internal reflection and wisdom against Donald Trump’s egocentric existence, with much of his time spent “in his bathrobe, ranting about the news.” Holiday stresses that while contemporary life is filled with a dizzying variety of “competing priorities and beliefs,” the frenzy can be quelled and serenity maintained through a deliberative calming of the mind and body. The author shows how “stillness is what aims the arrow,” fostering focus, internal harmony, and the kind of holistic self-examination necessary for optimal contentment and mind-body centeredness. Throughout the narrative, he promotes that concept mindfully and convincingly.
A timely, vividly realized reminder to slow down and harness the restorative wonders of serenity.Pub Date: Oct. 1, 2019
ISBN: 978-0-525-53858-5
Page Count: 288
Publisher: Portfolio
Review Posted Online: July 20, 2019
Kirkus Reviews Issue: Aug. 15, 2019
Categories: GENERAL BUSINESS | PHILOSOPHY & RELIGION | SELF-HELP | BUSINESS | MOTIVATIONAL & PERSONAL SUCCESS
Did you like this book?
© Copyright 2023 Kirkus Media LLC. All Rights Reserved.
Follow
We can’t wait for you to join Kirkus!
It’s free and takes less than 10 seconds!
Already have an account? Log in.
OR
Sign in with GoogleTrouble signing in? Retrieve credentials.
Welcome Back!
OR
Sign in with GoogleTrouble signing in? Retrieve credentials.
