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WHY WE BUY

Rick Adamson becomes so enthusiastic in his performance that the interesting anecdotes about the science of marketing and consumer behavior become real fun to listen to. Adamson's imitation of the computer voice is only one example of his talent at adding spice to words. Told mostly through anecdotes of buying and selling research done by the author's company, WHY WE BUY offers tips valuable to anyone who sells anything. Buyers, too, will recognize tricks used by their own favorite stores to promote sales, and mistakes made to inadvertently discourage them. Learn why Radio Shack moved phones to front of the store, and why supermarkets shouldn't put the milk at the back. J. A. H. (c) AudioFile 2002, Portland, Maine

Pub Date: Jan. 22, 2001

Duration: 8 hrs, 30 mins

DD ISBN: 375417885

Publisher: Random House Audible

Review Posted Online: Jan. 22, 2026

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    VICTORY SECRETS OF ATTILA THE HUN

    The readers can't compensate for the unbearably pompous prose style of this extended parable about corporate politics and strategy.

    Pub Date: N/A

    Duration: 3 hrs

    Publisher: Random House Audio

    Review Posted Online: Jan. 22, 2026

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      SELLING OPPORTUNITY

      THE STORY OF MARY KAY

      Henslee’s warm, unhurried narration makes listeners feel like the next success story could be theirs.

      Barbara Henslee narrates with an intimate, upbeat delivery and a sunny Southern warmth that feels like being personally recruited to the Mary Kay empire. Her voice suits the material perfectly, drawing listeners into a bygone era when women built empires through gatherings around kitchen tables and on front porches, long before they could open their own bank accounts. Henslee never oversells, just gently persuades, mirroring the company’s own quiet pitch to millions of women that economic independence and personal transformation were within reach. The balanced treatment of the realities of multilevel marketing, alongside the truly inspirational story of founder Mary Kay Ash, make this a compelling listen for anyone curious about the often mocked world of direct sales.

      Henslee’s warm, unhurried narration makes listeners feel like the next success story could be theirs.

      Pub Date: April 28, 2026

      Duration: 14 hrs, 24 mins

      DD ISBN: 9798217281879

      Publisher: Penguin Audio

      Review Posted Online: June 9, 2026

      Kirkus Reviews Issue: July 15, 2026

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