Next book

FULL SPECTRUM

HOW THE SCIENCE OF COLOR MADE US MODERN

From opsins to Technicolor movies, Rogers covers the colorscape with brio, dash, and crystal clearness.

The author of Proof: The Science of Booze (2014) returns with a lucid study of the physics, chemistry, and neuroscience of color and its influence on the human condition.

The natural world is bursting with seemingly endless color, writes Wired deputy editor Rogers in this sharp, often jocular look at waves and particles, fluctuations in the Earth’s magnetic and electrical fields, and the electromagnetic spectrum, of which humans only experience a small visual slice. Since prehistory, we have gone about repurposing objects around us; one example is the engineering of chemicals to provide color. Those colors are picked up by the photoreceptors in our eyes and then processed. Rogers discusses how our neurophysiological and psychophysiological impressions help create our sense of the world, examining color as knowledge (discovering a good place to find food), color as commerce (desire, rarity, trade), color as semiotics, “to know how someone will see those colors once applied.” Rogers is particularly illuminating in his discussions of the history of color and our ever growing appreciation of it, from Aristotle to Arab physicists to the Chinese to the caves at Lascaux and beyond, as craft expertise blossomed into a revolution that marched in parallel with that of optics. While the author is in his element exploring the evolution of dyes and pigments, from the highly toxic to the highly opaque and bright, he is on less firm ground when approaching the “salience” of color, its “cultural and personal significance”—of course, this is understandable given that science has only begun to plumb the subject. Rogers also makes valiant attempts to discern the universality of color—“Do people who speak different languages literally see different colors?”—and through all the scientific concepts, he brings a tinder-dry humor and evident enthusiasm for the subject.

From opsins to Technicolor movies, Rogers covers the colorscape with brio, dash, and crystal clearness.

Pub Date: May 18, 2021

ISBN: 978-1-328-51890-3

Page Count: 336

Publisher: Houghton Mifflin Harcourt

Review Posted Online: March 12, 2021

Kirkus Reviews Issue: April 1, 2021

Awards & Accolades

Likes

  • Readers Vote
  • 339


Our Verdict

  • Our Verdict
  • GET IT


  • Kirkus Reviews'
    Best Books Of 2023


  • New York Times Bestseller

Next book

ELON MUSK

Alternately admiring and critical, unvarnished, and a closely detailed account of a troubled innovator.

Awards & Accolades

Likes

  • Readers Vote
  • 339


Our Verdict

  • Our Verdict
  • GET IT


  • Kirkus Reviews'
    Best Books Of 2023


  • New York Times Bestseller

A warts-and-all portrait of the famed techno-entrepreneur—and the warts are nearly beyond counting.

To call Elon Musk (b. 1971) “mercurial” is to undervalue the term; to call him a genius is incorrect. Instead, Musk has a gift for leveraging the genius of others in order to make things work. When they don’t, writes eminent biographer Isaacson, it’s because the notoriously headstrong Musk is so sure of himself that he charges ahead against the advice of others: “He does not like to share power.” In this sharp-edged biography, the author likens Musk to an earlier biographical subject, Steve Jobs. Given Musk’s recent political turn, born of the me-first libertarianism of the very rich, however, Henry Ford also comes to mind. What emerges clearly is that Musk, who may or may not have Asperger’s syndrome (“Empathy did not come naturally”), has nurtured several obsessions for years, apart from a passion for the letter X as both a brand and personal name. He firmly believes that “all requirements should be treated as recommendations”; that it is his destiny to make humankind a multi-planetary civilization through innovations in space travel; that government is generally an impediment and that “the thought police are gaining power”; and that “a maniacal sense of urgency” should guide his businesses. That need for speed has led to undeniable successes in beating schedules and competitors, but it has also wrought disaster: One of the most telling anecdotes in the book concerns Musk’s “demon mode” order to relocate thousands of Twitter servers from Sacramento to Portland at breakneck speed, which trashed big parts of the system for months. To judge by Isaacson’s account, that may have been by design, for Musk’s idea of creative destruction seems to mean mostly chaos.

Alternately admiring and critical, unvarnished, and a closely detailed account of a troubled innovator.

Pub Date: Sept. 12, 2023

ISBN: 9781982181284

Page Count: 688

Publisher: Simon & Schuster

Review Posted Online: Sept. 12, 2023

Kirkus Reviews Issue: Oct. 15, 2023

Next book

THE RIGHT STUFF

Yes: it's high time for a de-romanticized, de-mythified, close-up retelling of the U.S. Space Program's launching—the inside story of those first seven astronauts.

But no: jazzy, jivey, exclamation-pointed, italicized Tom Wolfe "Mr. Overkill" hasn't really got the fight stuff for the job. Admittedly, he covers all the ground. He begins with the competitive, macho world of test pilots from which the astronauts came (thus being grossly overqualified to just sit in a controlled capsule); he follows the choosing of the Seven, the preparations for space flight, the flights themselves, the feelings of the wives; and he presents the breathless press coverage, the sudden celebrity, the glorification. He even throws in some of the technology. But instead of replacing the heroic standard version with the ring of truth, Wolfe merely offers an alternative myth: a surreal, satiric, often cartoony Wolfe-arama that, especially since there isn't a bit of documentation along the way, has one constantly wondering if anything really happened the way Wolfe tells it. His astronauts (referred to as "the brethren" or "The True Brothers") are obsessed with having the "right stuff" that certain blend of guts and smarts that spells pilot success. The Press is a ravenous fool, always referred to as "the eternal Victorian Gent": when Walter Cronkite's voice breaks while reporting a possible astronaut death, "There was the Press the Genteel Gent, coming up with the appropriate emotion. . . live. . . with no prompting whatsoever!" And, most off-puttingly, Wolfe presumes to enter the minds of one and all: he's with near-drowing Gus Grissom ("Cox. . . That face up there!—it's Cox. . . Cox knew how to get people out of here! . . . Cox! . . ."); he's with Betty Grissom angry about not staying at Holiday Inn ("Now. . . they truly owed her"); and, in a crude hatchet-job, he's with John Glenn furious at Al Shepard's being chosen for the first flight, pontificating to the others about their licentious behavior, or holding onto his self-image during his flight ("Oh, yes! I've been here before! And I am immune! I don't get into corners I can't get out of! . . . The Presbyterian Pilot was not about to foul up. His pipeline to dear Lord could not be clearer"). Certainly there's much here that Wolfe is quite right about, much that people will be interested in hearing: the P-R whitewash of Grissom's foul-up, the Life magazine excesses, the inter-astronaut tensions. And, for those who want to give Wolfe the benefit of the doubt throughout, there are emotional reconstructions that are juicily shrill.

But most readers outside the slick urban Wolfe orbit will find credibility fatally undermined by the self-indulgent digressions, the stylistic excesses, and the broadly satiric, anti-All-American stance; and, though The Right Stuff has enough energy, sass, and dirt to attract an audience, it mostly suggests that until Wolfe can put his subject first and his preening writing-persona second, he probably won't be a convincing chronicler of anything much weightier than radical chic.

Pub Date: Sept. 24, 1979

ISBN: 0312427565

Page Count: 370

Publisher: Farrar, Straus and Giroux

Review Posted Online: Oct. 13, 2011

Kirkus Reviews Issue: Sept. 1, 1979

Close Quickview