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THE EFFICIENCY PARADOX

WHAT BIG DATA CAN'T DO

Of a piece with recent critiques of technological overreach, and among the best of them.

A bite on the data-driven hand that feeds the system.

Thank heavens for GPS: without it, we’d all be lost. Or would we? As Tenner (Our Own Devices: The Past and Future of Body Technology, 2003, etc.), a longtime student and critic of technology, posits, left to their own devices, most people are pretty good at wayfinding: “We have an ability to form a total understanding of a space, richer than what can be shown on any electronic or paper map, including features that have not yet been identified as such.” Unlike GPS, we also have a sense of which roads are likely to be jammed when and which neighborhoods are likely to pose dangers—or attractions. The author’s overarching point is that the constant quest for efficiency leads to a kind of intellectual and social impoverishment. By Tenner’s definition, at its best, efficiency should mean with the least waste possible; in practice, it often means with the least human intervention and the widest use of machines or algorithms to slice away value judgments. Though it’s not a binary, the author strongly advocates for human messiness in the place of machinelike efficiency. For instance, web search engines may deliver near-instantaneous results, but those results may not be the best possible nor yield the answers we are really seeking. That split-second quality speaks to the constant need for gratification and an industry well set up to serve that end, such that “consumers don’t learn the benefits of deferred enjoyment, and vendors have no incentive to teach them.” That may be a little utopian, or at any rate counterdystopian, but as Tenner ranges among case studies from Uber to e-books and platform revolutions, he is a clear champion not of the robot but of the human mind behind its creation, a mind far richer than any algorithm—for the time being, at least.

Of a piece with recent critiques of technological overreach, and among the best of them.

Pub Date: April 17, 2018

ISBN: 978-1-4000-4139-8

Page Count: 304

Publisher: Knopf

Review Posted Online: Feb. 5, 2018

Kirkus Reviews Issue: Feb. 15, 2018

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A WARNING

Readers would do well to heed the dark warning that this book conveys.

The nameless resister inside the White House speaks.

“The character of one man has widened the chasms of American political division,” writes Anonymous. Indeed. The Trump years will not be remembered well—not by voters, not by history since the man in charge “couldn’t focus on governing, and he was prone to abuses of power, from ill-conceived schemes to punish his political rivals to a propensity for undermining vital American institutions.” Given all that, writes the author, and given Trump’s bizarre behavior and well-known grudges—e.g., he ordered that federal flags be raised to full staff only a day after John McCain died, an act that insiders warned him would be construed as petty—it was only patriotic to try to save the country from the man even as the resistance movement within the West Wing simultaneously tried to save Trump’s presidency. However, that they tried did not mean they succeeded: The warning of the title consists in large part of an extended observation that Trump has removed the very people most capable of guiding him to correct action, and the “reasonable professionals” are becoming ever fewer in the absence of John Kelly and others. So unwilling are those professionals to taint their reputations by serving Trump, in fact, that many critical government posts are filled by “acting” secretaries, directors, and so forth. And those insiders abetting Trump are shrinking in number even as Trump stumbles from point to point, declaring victory over the Islamic State group (“People are going to fucking die because of this,” said one top aide) and denouncing the legitimacy of the process that is now grinding toward impeachment. However, writes the author, removal from office is not the answer, not least because Trump may not leave without trying to stir up a civil war. Voting him out is the only solution, writes Anonymous; meanwhile, we’re stuck with a president whose acts, by the resisters’ reckoning, are equal parts stupid, illegal, or impossible to enact.

Readers would do well to heed the dark warning that this book conveys.

Pub Date: Nov. 19, 2019

ISBN: 978-1-5387-1846-9

Page Count: 272

Publisher: Twelve

Review Posted Online: Nov. 25, 2019

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A CITIZEN'S GUIDE TO BEATING DONALD TRUMP

Though cheerleading occasionally grates, Plouffe offers good fodder for readers willing to put in the effort and follow his...

Barack Obama’s former campaign manager and senior adviser weighs in on what it will take to defeat Donald Trump and repair some of the damage caused by the previous election’s “historically disturbing and perhaps democracy-destroying outcome.”

Plouffe (The Audacity To Win: The Inside Story and Lessons of Barack Obama's Historic Victory, 2009) managed Obama’s successful campaigns in 2008 and 2012. His unsurprising goal in 2020 is to take down Trump, and he provides a detailed guide for every American to become involved beyond just voting. Where the author is not offering specific suggestions for individual involvement, he engages in optimistic encouragement to put readers in the mindset to entertain his suggestions. Plouffe wisely realizes that many potential readers feel beaten down by the relentlessness of Trump’s improper behavior and misguided policies, so there is plenty of motivational exhortation that highly motivated readers might find unnecessary. When he turns to voting statistics, he’s on solid ground. Plouffe expresses certainty that Trump will face opposition from at least 65 million voters in the 2020 election. One of the author’s goals is to increase that number to somewhere between 70 and 75 million, which would be enough to win not only the popular votes for the Democratic Party nominee, but also the Electoral College by a comfortable margin. Some of that increased number can be achieved by increasing the percentage of citizens who vote, with additional gains from voters who vote for the Democratic nominee rather than symbolically supporting a third-party candidate. Plouffe also feels optimistic about persuading Obama supporters who—perhaps surprisingly—voted for Trump in 2016. As for individual involvement prior to November, the author favors direct action. Door-to-door canvassing is his favorite method, but he offers alternatives for those who cannot or will not take their opinions to the streets, including campaigning via social media. And while the author would love to change the Electoral College, he wisely tells readers they must live with it again this time around.

Though cheerleading occasionally grates, Plouffe offers good fodder for readers willing to put in the effort and follow his advice.

Pub Date: March 3, 2020

ISBN: 978-1-9848-7949-3

Page Count: 256

Publisher: Viking

Review Posted Online: Nov. 23, 2019

Kirkus Reviews Issue: Dec. 15, 2019

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