An inspiring business book about doing the right thing.

THE CONSCIENCE CODE

LEAD WITH YOUR VALUES: ADVANCE YOUR CAREER

A blueprint for ethical behavior in a frequently unethical business world.

Shell, the chair of the Wharton School’s legal studies and business ethics department, firmly asserts that adopting a “conscience code” of ethical behavior in a corporate setting is not only morally right, but also more profitable than the alternative. According to the Ethics Resource Center, Shell writes, 40% of U.S. workers have witnessed unethical behavior on the job over the course of a year, but most of it goes unreported out of fear or unaddressed due to inertia or incompetence. The author interviewed several Wharton students about their encounters with such bad behavior, and he presents a great many examples in these pages. Readers will find many of these situations familiar, whether it’s a manager coercing employees to overlook something illegal or an entire team overstepping boundaries to hit a deadline. He also draws on the work of social psychologists in identifying a select group of pressures that can lead to bad decisions, which he calls the “PAIRS Pressures”; they involve one’s peers, the desire to obey authority, incentives (such as goals and deadlines), role expectations, and systemic pressure. He then explains 10 rules that readers can use as guidelines to combat these pressures, such as “Face the Conflict,” “Commit to Your Values,” and so on. The aptness of Shell’s many examples and consistent tone of wise encouragement will doubtless help many struggling readers find the courage to live by their convictions in the workplace. They’ll be further encouraged by Shell’s insistence that doing the right thing is advantageous not only philosophically, but also practically. Indeed, the advice here is designed to reorient readers away from ambition and coercion—the lures of the so-called “bad wolf”—and toward the ethical path, which, Shell stresses, is the successful one in the long term: “Authentic, lasting success in any profession demands adherence to the highest standards of integrity.”

An inspiring business book about doing the right thing.

Pub Date: June 8, 2021

ISBN: 978-1-40-022113-4

Page Count: 272

Publisher: HarperCollins Leadership

Review Posted Online: June 22, 2021

Kirkus Reviews Issue: Aug. 1, 2021

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A vigorous and highly readable plan for building the finances of a new business.

PROFIT FIRST FOR MINORITY BUSINESS ENTERPRISES

TRANSFORM YOUR MINORITY BUSINESS ENTERPRISE FROM A CASH-EATING MONSTER TO A MONEY-MAKING MACHINE

A program of cash-management techniques for aspiring entrepreneurs, aimed at a minority readership.

At the beginning of this business book, Mariga reflects on the birth of her daughter, Florence, and on the depressing prospect of returning to her corporate job and missing some of her baby’s early moments. She realized that she “wanted to show Florence…that I could, that she could, that anyone could be anything they wanted to be in this world.” To that end, she wanted to start her own business, and she “wanted to help entrepreneurs build successful businesses that provide opportunities for others.” In a sentiment reflected by others she’s interviewed, she says that she wanted to strengthen her family legacy, so she founded her own accounting firm. She paints a vivid picture of the hardscrabble early days of other minority business owners like herself, the child of an African American mother and a Chinese father who also had a family accounting business. She and others were “all hustling to acquire clients and build our businesses…and most of us had absolutely nothing to show for it.” She was inspired by Mike Michalowicz’s Profit First money management system, and the bulk of her book is devoted to an explanation of how to make this system work for minority business enterprises. (Michalowicz provides a foreword to the book.) One of the primary goals of Profit First is to build “a self-sustaining, debt-free company,” so a large part of Mariga’s work deals with the details of managing finances, building and abiding by budgets, and handling the swings of emotion that occur every step of the way. As sharply focused as these insights are, the author’s recollections of her own experiences are more rewarding, as when she tells readers of her brief time as a cut-rate accountant and learning that it was a mistake to try to compete on price. These stories, as well as financing specifics and clear encouragements (“Small changes and adjustments accumulate. Over time, they will lead you to your goal”), will make this book invaluable to entrepreneurs of all kinds.

A vigorous and highly readable plan for building the finances of a new business.

Pub Date: May 25, 2021

ISBN: 978-1-7357759-0-6

Page Count: 230

Publisher: The Avant-Garde Project, LLC

Review Posted Online: April 7, 2021

Kirkus Reviews Issue: May 15, 2021

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A welcome contribution from a newcomer who provides both a different view and balance in addressing one of the country's...

THE NEW GEOGRAPHY OF JOBS

A fresh, provocative analysis of the debate on education and employment.

Up-and-coming economist Moretti (Economics/Univ. of California, Berkeley) takes issue with the “[w]idespread misconception…that the problem of inequality in the United States is all about the gap between the top one percent and the remaining 99 percent.” The most important aspect of inequality today, he writes, is the widening gap between the 45 million workers with college degrees and the 80 million without—a difference he claims affects every area of peoples' lives. The college-educated part of the population underpins the growth of America's economy of innovation in life sciences, information technology, media and other areas of globally leading research work. Moretti studies the relationship among geographic concentration, innovation and workplace education levels to identify the direct and indirect benefits. He shows that this clustering favors the promotion of self-feeding processes of growth, directly affecting wage levels, both in the innovative industries as well as the sectors that service them. Indirect benefits also accrue from knowledge and other spillovers, which accompany clustering in innovation hubs. Moretti presents research-based evidence supporting his view that the public and private economic benefits of education and research are such that increased federal subsidies would more than pay for themselves. The author fears the development of geographic segregation and Balkanization along education lines if these issues of long-term economic benefits are left inadequately addressed.

A welcome contribution from a newcomer who provides both a different view and balance in addressing one of the country's more profound problems.

Pub Date: May 5, 2012

ISBN: 978-0-547-75011-8

Page Count: 304

Publisher: Houghton Mifflin Harcourt

Review Posted Online: April 4, 2012

Kirkus Reviews Issue: April 15, 2012

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