Next book

CELEBRITY, INC.

HOW FAMOUS PEOPLE MAKE MONEY

Entertainment journalist Piazza dissects the industrialization of fame in the age of celebrity.

A celebrity may be a person, but celebrity is a product, a commodity bought and sold, writes the author in this rangy analysis of the celebrity business. Like it or not, our culture has invested its celebrities with extraordinary power, and Piazza presents all the players involved, including managers, agents, publicists and producers. A dozen vignettes explore the ways in which celebrity is created and revenue streams are activated, whether it is celebrity in the long run, as in an Oscar win (there is a terrific chapter on how to buy an Oscar), or the short-term celebrity through association (Tiger Woods’ lovers going public: “Their investment was just their dignity, and the payoff was substantial”). Since she has been intimately involved in the business, Piazza’s chapter on celebrity magazines, from copy to newsstand placement, is particularly revealing, and she is willing to call a spade a spade when it comes to the cheesier aspects of celebritydom, from the selling of baby photos to the “leaked” sex tapes that launched Paris Hilton and Kim Kardashian. She also takes on the evolution of various branding styles and the ways in which notoriety in one sphere can be parlayed into licensing deals in another. In perhaps the most enlightening chapter, Piazza explains why some celebrities survive and others fizzle. You have to be fun and relatable, inclusive and aspirational, but most of all likable and consistent, which is why Lindsay Lohan tanked (inconsistent) and Charlie Sheen shines on (consistent in his craziness). It’s rarely pretty, but Piazza ably demonstrates the celebrity machine’s remarkable efficiency in getting us to give it our money.

 

Pub Date: Nov. 15, 2011

ISBN: 978-1-4532-1879-2

Page Count: 236

Publisher: Open Road Integrated Media

Review Posted Online: Oct. 10, 2011

Kirkus Reviews Issue: Nov. 1, 2011

Categories:
Next book

THE ELEMENTS OF STYLE

50TH ANNIVERSARY EDITION

Stricter than, say, Bergen Evans or W3 ("disinterested" means impartial — period), Strunk is in the last analysis...

Privately published by Strunk of Cornell in 1918 and revised by his student E. B. White in 1959, that "little book" is back again with more White updatings.

Stricter than, say, Bergen Evans or W3 ("disinterested" means impartial — period), Strunk is in the last analysis (whoops — "A bankrupt expression") a unique guide (which means "without like or equal").

Pub Date: May 15, 1972

ISBN: 0205632645

Page Count: 105

Publisher: Macmillan

Review Posted Online: Oct. 28, 2011

Kirkus Reviews Issue: May 1, 1972

Categories:
Next book

NUTCRACKER

This is not the Nutcracker sweet, as passed on by Tchaikovsky and Marius Petipa. No, this is the original Hoffmann tale of 1816, in which the froth of Christmas revelry occasionally parts to let the dark underside of childhood fantasies and fears peek through. The boundaries between dream and reality fade, just as Godfather Drosselmeier, the Nutcracker's creator, is seen as alternately sinister and jolly. And Italian artist Roberto Innocenti gives an errily realistic air to Marie's dreams, in richly detailed illustrations touched by a mysterious light. A beautiful version of this classic tale, which will captivate adults and children alike. (Nutcracker; $35.00; Oct. 28, 1996; 136 pp.; 0-15-100227-4)

Pub Date: Oct. 28, 1996

ISBN: 0-15-100227-4

Page Count: 136

Publisher: Harcourt

Review Posted Online: May 19, 2010

Kirkus Reviews Issue: Aug. 15, 1996

Categories:
Close Quickview