THE E-FACTOR

THE BOTTOM-LINE APPROACH TO ENVIRONMENTALLY RESPONSIBLE BUSINESS

Massive information-gathering and a dedicated belief in the potential profitability of green business practices distinguish this lively manual for the environmental reform of companies. Makower (Woodstock, 1989) is the editor of The Green Business Letter. The author's focus is not on ``what business has done to the environment'' but rather on ``what effect a degraded environment'' and public concern about it may have on ``business's ability to be profitable and competitive'' in the 1990's. His prediction: negative, unless—as in some of the many corporate case studies included here—companies are willing to move out in front of the regulatory curve and become environmentally ``proactive.'' Makower's prescription for proactivity is offered through a collection of euphonic directives: Companies, he says, should take into account ``economics,'' including the cost of new regulations, shareholder lawsuits, green taxes, and customer good or ill will. Businesses should also increase ``enforcement'' of environmental regulations, which should teach them not only ``not to break the laws but to do no harm.'' And they should invest in ``empowerment,'' or learning to draw on employees, community groups, environmental experts, customers, and suppliers to preserve the environment; in ``education,'' or learning how to create and promote a green image and/or to set up a team for damage-control when an environmental disaster happens; in ``efficiency,'' or finding ways in which pollution prevention, waste reduction, and energy efficiency can maximize profits; and in ``excellence,'' or combining ``Total Quality Management'' with the ``E Factor'' for accounting bliss. In conclusion, Makower tells company environmental officers—a rapidly growing occupational category— how to launch a program, step by step. Unabashedly pro-business, which leads to some anomalous moments—as when, without irony, Makower quotes an Amoco Oil executive as saying ``I killed two birds with one stone'' by running contamination tests after a refinery containment failure. On the other hand, the author knows American business and businesspeople thoroughly, making this an important management tool for a cleaner era.

Pub Date: March 1, 1993

ISBN: 0-8129-2057-0

Page Count: 288

Publisher: Times/Henry Holt

Review Posted Online: May 20, 2010

Kirkus Reviews Issue: Jan. 1, 1993

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MARTIN LUTHER KING, JR. AND THE MARCH ON WASHINGTON

This early reader is an excellent introduction to the March on Washington in 1963 and the important role in the march played by Martin Luther King Jr. Ruffin gives the book a good, dramatic start: “August 28, 1963. It is a hot summer day in Washington, D.C. More than 250,00 people are pouring into the city.” They have come to protest the treatment of African-Americans here in the US. With stirring original artwork mixed with photographs of the events (and the segregationist policies in the South, such as separate drinking fountains and entrances to public buildings), Ruffin writes of how an end to slavery didn’t mark true equality and that these rights had to be fought for—through marches and sit-ins and words, particularly those of Dr. King, and particularly on that fateful day in Washington. Within a year the Civil Rights Act of 1964 had been passed: “It does not change everything. But it is a beginning.” Lots of visual cues will help new readers through the fairly simple text, but it is the power of the story that will keep them turning the pages. (Easy reader. 6-8)

Pub Date: Jan. 1, 2001

ISBN: 0-448-42421-5

Page Count: 48

Publisher: Grosset & Dunlap

Review Posted Online: May 20, 2010

Kirkus Reviews Issue: Dec. 1, 2000

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WHAT A WONDERFUL WORLD

A LIFETIME OF RECORDINGS

Noted jazz and pop record producer Thiele offers a chatty autobiography. Aided by record-business colleague Golden, Thiele traces his career from his start as a ``pubescent, novice jazz record producer'' in the 1940s through the '50s, when he headed Coral, Dot, and Roulette Records, and the '60s, when he worked for ABC and ran the famous Impulse! jazz label. At Coral, Thiele championed the work of ``hillbilly'' singer Buddy Holly, although the only sessions he produced with Holly were marred by saccharine strings. The producer specialized in more mainstream popsters like the irrepressibly perky Teresa Brewer (who later became his fourth wife) and the bubble-machine muzak-meister Lawrence Welk. At Dot, Thiele was instrumental in recording Jack Kerouac's famous beat- generation ramblings to jazz accompaniment (recordings that Dot's president found ``pornographic''), while also overseeing a steady stream of pop hits. He then moved to the Mafia-controlled Roulette label, where he observed the ``silk-suited, pinky-ringed'' entourage who frequented the label's offices. Incredibly, however, Thiele remembers the famously hard-nosed Morris Levy, who ran the label and was eventually convicted of extortion, as ``one of the kindest, most warm-hearted, and classiest music men I have ever known.'' At ABC/Impulse!, Thiele oversaw the classic recordings of John Coltrane, although he is the first to admit that Coltrane essentially produced his own sessions. Like many producers of the day, Thiele participated in the ownership of publishing rights to some of the songs he recorded; he makes no apology for this practice, which he calls ``entirely appropriate and without any ethical conflicts.'' A pleasant, if not exactly riveting, memoir that will be of most interest to those with a thirst for cocktail-hour stories of the record biz. (25 halftones, not seen)

Pub Date: May 1, 1995

ISBN: 0-19-508629-4

Page Count: 224

Publisher: Oxford Univ.

Review Posted Online: May 20, 2010

Kirkus Reviews Issue: March 1, 1995

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