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THE WINNING HABITS OF STEVE JOBS

An innovative view of personal empowerment seen through the lens of a technology pioneer’s life.

A motivational business book focuses on the career of computer industry icon Steve Jobs.

“What does it take to make it to the top?” Toguchi (co-author: Land Warfare in the Information Age, 2004) asks in this work, centering his narrative on “one remarkable individual who relied upon his skills, habits, and behaviors to achieve success.” Of that list, the item to which the author devotes the bulk of his attention is habits, which he views as the keystone of both life and success. “Habits prepare entrepreneurs for the storm,” he writes, mapping his study of the intricacies of habits onto the biography of Jobs and his lifetime of innovation. Toguchi takes readers through the well-known stages of Jobs’ career at Apple, outside of Apple, and then back at Apple, and he touches on the setbacks the visionary encountered, including the cancer that eventually claimed his life. Toguchi deftly draws on these biographical details in order to draw morals that are unfailingly upbeat: “You can overcome the difficulties of life with the right attitude and perseverance,” he writes, pointing out that Jobs had a remarkable ability to identify significant features and see a clear path to achieving his design concepts—whether or not that road aligned with the advice of the professionals around him. “In solving his problems, Steve Jobs did not rely on marketing surveys to steer his choices for consumers,” Toguchi writes. Instead, the entrepreneur trusted in his “own intuition and gut instincts.” Readers will find the author a lively, engaging counselor, although the more familiar they are with the history and nature of Jobs, the less they might believe some of Toguchi’s assessments, including that the magnate epitomized the kind of individual who “exuded a positive attitude” and that he “developed the habit of making a great first impression.” Jobs’ many enemies would laugh at such comments, but even skeptics should appreciate the optimistic spirit of the author’s conclusions.

An innovative view of personal empowerment seen through the lens of a technology pioneer’s life.

Pub Date: May 3, 2017

ISBN: 978-1-5320-2205-0

Page Count: 166

Publisher: iUniverse

Review Posted Online: March 15, 2018

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NIGHT

The author's youthfulness helps to assure the inevitable comparison with the Anne Frank diary although over and above the...

Elie Wiesel spent his early years in a small Transylvanian town as one of four children. 

He was the only one of the family to survive what Francois Maurois, in his introduction, calls the "human holocaust" of the persecution of the Jews, which began with the restrictions, the singularization of the yellow star, the enclosure within the ghetto, and went on to the mass deportations to the ovens of Auschwitz and Buchenwald. There are unforgettable and horrifying scenes here in this spare and sombre memoir of this experience of the hanging of a child, of his first farewell with his father who leaves him an inheritance of a knife and a spoon, and of his last goodbye at Buchenwald his father's corpse is already cold let alone the long months of survival under unconscionable conditions. 

The author's youthfulness helps to assure the inevitable comparison with the Anne Frank diary although over and above the sphere of suffering shared, and in this case extended to the death march itself, there is no spiritual or emotional legacy here to offset any reader reluctance.

Pub Date: Jan. 16, 2006

ISBN: 0374500010

Page Count: 120

Publisher: Hill & Wang

Review Posted Online: Oct. 7, 2011

Kirkus Reviews Issue: Jan. 15, 2006

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GENGHIS KHAN AND THE MAKING OF THE MODERN WORLD

A horde-pleaser, well-written and full of surprises.

“The Mongols swept across the globe as conquerors,” writes the appreciative pop anthropologist-historian Weatherford (The History of Money, 1997, etc.), “but also as civilization’s unrivaled cultural carriers.”

No business-secrets fluffery here, though Weatherford does credit Genghis Khan and company for seeking “not merely to conquer the world but to impose a global order based on free trade, a single international law, and a universal alphabet with which to write all the languages of the world.” Not that the world was necessarily appreciative: the Mongols were renowned for, well, intemperance in war and peace, even if Weatherford does go rather lightly on the atrocities-and-butchery front. Instead, he accentuates the positive changes the Mongols, led by a visionary Genghis Khan, brought to the vast territories they conquered, if ever so briefly: the use of carpets, noodles, tea, playing cards, lemons, carrots, fabrics, and even a few words, including the cheer hurray. (Oh, yes, and flame throwers, too.) Why, then, has history remembered Genghis and his comrades so ungenerously? Whereas Geoffrey Chaucer considered him “so excellent a lord in all things,” Genghis is a byword for all that is savage and terrible; the word “Mongol” figures, thanks to the pseudoscientific racism of the 19th century, as the root of “mongoloid,” a condition attributed to genetic throwbacks to seed sown by Mongol invaders during their decades of ravaging Europe. (Bad science, that, but Dr. Down’s son himself argued that imbeciles “derived from an earlier form of the Mongol stock and should be considered more ‘pre-human, rather than human.’ ”) Weatherford’s lively analysis restores the Mongols’ reputation, and it takes some wonderful learned detours—into, for instance, the history of the so-called Secret History of the Mongols, which the Nazis raced to translate in the hope that it would help them conquer Russia, as only the Mongols had succeeded in doing.

A horde-pleaser, well-written and full of surprises.

Pub Date: March 2, 2004

ISBN: 0-609-61062-7

Page Count: 320

Publisher: Crown

Review Posted Online: May 19, 2010

Kirkus Reviews Issue: Dec. 1, 2003

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