HARD TO BE HUMAN

OVERCOMING OUR FIVE COGNITIVE DESIGN FLAWS

A useful and highly readable book of self-discipline and reflection.

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Writer and speaker Cadsby’s treatise asserts that the very traits that set humans apart from animals also cause existential and behavioral disadvantages.

The author defines five “cognitive design features” of the human brain, which he says is optimized for the primal living conditions of our hunter-gatherer ancestors. These features, which include “We’re Greedy Reductionists” and “We’re Addicted to Certainty,” become flaws in the sociocultural context of 21st-century living. He expertly outlines why humans possess these reflexive, instinctive responses to stimuli and provides actionable tips and exercises for overcoming them by embracing what he calls “The Space Between”—a self-generated mental area that separates the knee-jerk “System 1” from his proposed metacognitive powerhouse, “System 2.” Cadsby notes the Buddhist notion that the human experience is predicated on suffering but asserts that “our ultimate freedom lies in our metacogni­tive ability to pause and reflect before we respond.” In these pages, he walks readers through the System 1 defaults, offering a mix of simple, concrete solutions and more labor-intensive mental exercises to help overcome them; the latter range from taking deep breaths to restructuring the way one approaches difficult decisions to ultimately redefining one’s search for meaning: “We are not designed to live free of existential anxiety,” he states, because, despite ourselves, “we are the species that ruminates, causing us no end of uniquely human suffering.” The book effectively doubles as a crash-course in philosophy, delving generally into the ideas of such foundational thinkers as Friedrich Nietzsche, Arthur Schopenhauer, Carl Jung, Daniel Kahneman, and Steven Pinker. Cadsby does an excellent job summarizing and making connections between interrelated philosophies and subsequently grounding his own assertions on these theories to construct a consistent and cohesive game plan. Although his conclusions and techniques may not be new, his presentation is creative and informative, restructuring classic ideas into accessible advice.

A useful and highly readable book of self-discipline and reflection.

Pub Date: Oct. 12, 2021

ISBN: 978-1-4597-4884-2

Page Count: 256

Publisher: Dundurn

Review Posted Online: Dec. 15, 2021

MAGIC WORDS

WHAT TO SAY TO GET YOUR WAY

Perhaps not magic but appealing nonetheless.

Want to get ahead in business? Consult a dictionary.

By Wharton School professor Berger’s account, much of the art of persuasion lies in the art of choosing the right word. Want to jump ahead of others waiting in line to use a photocopy machine, even if they’re grizzled New Yorkers? Throw a because into the equation (“Excuse me, I have five pages. May I use the Xerox machine, because I’m in a rush?”), and you’re likely to get your way. Want someone to do your copying for you? Then change your verbs to nouns: not “Can you help me?” but “Can you be a helper?” As Berger notes, there’s a subtle psychological shift at play when a person becomes not a mere instrument in helping but instead acquires an identity as a helper. It’s the little things, one supposes, and the author offers some interesting strategies that eager readers will want to try out. Instead of alienating a listener with the omniscient should, as in “You should do this,” try could instead: “Well, you could…” induces all concerned “to recognize that there might be other possibilities.” Berger’s counsel that one should use abstractions contradicts his admonition to use concrete language, and it doesn’t help matters to say that each is appropriate to a particular situation, while grammarians will wince at his suggestion that a nerve-calming exercise to “try talking to yourself in the third person (‘You can do it!’)” in fact invokes the second person. Still, there are plenty of useful insights, particularly for students of advertising and public speaking. It’s intriguing to note that appeals to God are less effective in securing a loan than a simple affirmative such as “I pay all bills…on time”), and it’s helpful to keep in mind that “the right words used at the right time can have immense power.”

Perhaps not magic but appealing nonetheless.

Pub Date: March 7, 2023

ISBN: 9780063204935

Page Count: 256

Publisher: Harper Business

Review Posted Online: March 23, 2023

Kirkus Reviews Issue: April 15, 2023

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GREENLIGHTS

A conversational, pleasurable look into McConaughey’s life and thought.

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All right, all right, all right: The affable, laconic actor delivers a combination of memoir and self-help book.

“This is an approach book,” writes McConaughey, adding that it contains “philosophies that can be objectively understood, and if you choose, subjectively adopted, by either changing your reality, or changing how you see it. This is a playbook, based on adventures in my life.” Some of those philosophies come in the form of apothegms: “When you can design your own weather, blow in the breeze”; “Simplify, focus, conserve to liberate.” Others come in the form of sometimes rambling stories that never take the shortest route from point A to point B, as when he recounts a dream-spurred, challenging visit to the Malian musician Ali Farka Touré, who offered a significant lesson in how disagreement can be expressed politely and without rancor. Fans of McConaughey will enjoy his memories—which line up squarely with other accounts in Melissa Maerz’s recent oral history, Alright, Alright, Alright—of his debut in Richard Linklater’s Dazed and Confused, to which he contributed not just that signature phrase, but also a kind of too-cool-for-school hipness that dissolves a bit upon realizing that he’s an older guy on the prowl for teenage girls. McConaughey’s prep to settle into the role of Wooderson involved inhabiting the mind of a dude who digs cars, rock ’n’ roll, and “chicks,” and he ran with it, reminding readers that the film originally had only three scripted scenes for his character. The lesson: “Do one thing well, then another. Once, then once more.” It’s clear that the author is a thoughtful man, even an intellectual of sorts, though without the earnestness of Ethan Hawke or James Franco. Though some of the sentiments are greeting card–ish, this book is entertaining and full of good lessons.

A conversational, pleasurable look into McConaughey’s life and thought.

Pub Date: Oct. 20, 2020

ISBN: 978-0-593-13913-4

Page Count: 304

Publisher: Crown

Review Posted Online: Oct. 27, 2020

Kirkus Reviews Issue: Dec. 1, 2020

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