The Mencken market is not very large, but it is assured and this is a book all Mencken fans will want, a companion volume to his TREATISE ON THE GODS. Against a very interesting and not too scholarly background history of the developments of codes of practice and thought, he gives his own philosophy of life and morality. Very stimulating, often controversial, not intended for the conventional minded, nor for those wedded to conventional religion, but the Mencken crowd will think it -- perhaps -- more conservative than they would have expected. The answer is here to his views on Biblical history, Roman Catholicism, birth control, Protestantism, Fascism, Communism, the New Deal, the family as an institution, and so on. The book has only just been announced and is being rushed through. An extensive advertising and promotion campaign and a popular press are assured.